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Study On Location Layout For Express Hotel

Posted on:2020-01-12Degree:MasterType:Thesis
Country:ChinaCandidate:Y T HuangFull Text:PDF
GTID:2439330575487250Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Under the profound influence of reform and open policy which has caused positive bonus for 40 years,the transportation means of Chinese tourists,together with travel frequency of business travelers has been changed greatly,in which express hotel has attracted wide attention of market subjects due to its multiple characteristics such as short payback period and high investment return.Therefore,express hotel swiftly becomes the development hotspot of city hotel industry and weathervane of tourist reception market.However,it’s noted that negative influences,which interfere with sustainable development of express hotel,city planning as well as city construction,also arouse as the result of super-conventional increase speed of express hotel industry and fierce industry competition.Hence,more concerns are being attached to the rationality of location layout for express hotel.The rationality of location layout for express hotel,directly affects the degree of economic development of city tourist hotel industry and regional tourism.Kunming,serving as a f’amous tourist city,will contributes positive effects to city economic development and city image boost.Thus,intensive study on questions related to the location layout for express hotel,will provide beneficial and feasible references for the healthy development of Kunming express hotel industry,along with the rationality of urban layout.The main contents of this paper are as follows:To begin with,focusing on the location layout for express hotel,this paper briefly summarizes relative theories including traditional location theory,urban spatial structure theory,modern city planning theory,industrial cluster theory and geomantic omen theory,which serve as the theoretical foundation to discuss the location layout for express hotel.Next.,driven by question-oriented analysis,this paper sums up the overall characteristics and existing problems of Chinese and Kunming’s location layout for express hotel through the elaborations which describe the current situation,process and spatial layout overview of Chinese express hotel industry.Besides,taken express hotel Y in Kunming as example,this study,based on the spatial distribution data collected,has qualitative and quantitative analysis on relative influential factors containing external traffic,business area distribution,land price of business areas,tourist spots,city plannirg and geomantic culture,which elaborate their effects on the location layout for express hotel Y in Kunming.Finally,from the perspective of analysis about factors affecting the location layout for express hotel Y in Kunming,this paper proposes practical suggestions on how to optimize the location layout of express hotel Y in Kunming in the future,based on actual urban situation of Kunming.
Keywords/Search Tags:express hotel, location layout, location theory, optimization measure
PDF Full Text Request
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