Study On The Construction Of Feature Town In Yuetang Town,Yizheng City

Since the 21st century,the demand for city personalization has been higher and higher in our country,and the single development model can no longer meet the needs.It is imperative to build city brands and city business cards.To this end,in 2016,China began to promote the construction of characteristic towns and plans to build 1,000 small towns that highlight their own characteristics by 2020.In response to the call of the state,Jiangsu province proposed plans to step up the cultivation of key towns and characteristic towns through the efforts of the 13th five-year plan to form 100 or so key central towns and 100 or so characteristic towns with distinctive regional characteristics by 2020.All provinces and cities also responded to the national call and successively issued a number of policy documents to promote the construction of special towns.The special town can be highly valued by the country and the local area because its construction has important significance,and it is clear that its construction significance has important significance for the government,enterprises,employed people and even farmers.Based on eco-tourism,combined with the characteristics of the development of characteristic towns,this paper analyzes a series of problems in the process of constructing characteristic towns in yuetang town,and draws on the experience of the successful construction of typical characteristic towns inside and outside the province.According to the actual construction of the characteristic town of yuetang town,corresponding countermeasures and suggestions are made to the existing problems,and the ideas and measures are provided for the construction of the characteristic town of yuetang town.The study was carried out through the following steps:First,taking the literature on the construction of characteristic towns published by the state,Jiangsu Province and Yangzhou as the background for research,we use the analysis method to summarize and analyze tourism in Jiangsu Province and other major regions of China,and find out the dialectical relationship between the construction of characteristic towns and rural tourism.Therefore,it can achieve reasonable positioning,research purpose and research significance.Secondly,according to the specific national conditions of our country,the concept and characteristics of the characteristic town are analyzed.Third,analyze the construction status of the characteristic town of yuetang town,including the general situation of yuetang town,the location of the town,the status quo of the dominant industry development and its special advantages,mainly including natural resources,geographical location,existing industrial structure and the degree of infrastructure improvement.Fourth,from the characteristics of yuetang town industry,the degree of integration of tourism resources,capital,talents,etc.,analysis of the construction of the characteristics of the town in the process of problems and reasons.Fifth,the main mode of construction of characteristic towns in Zhejiang province is analyzed,and the mechanism of "government guidance,enterprise main body,market operation"is adopted.Analyze and draw on the successful experiences of Yunqi Town and Qidonglvsixian Fishing Town in Zhejiang Province.Sixth,in view of the problems existing in the construction of special towns in Yuetang Town and the successful cases of the construction of special towns inside and outside the province,some countermeasures and suggestions for improving the construction of special towns are put forward.