| In recent years,our country’s economic development has been good.,a large number of enterprises hope to obtain direct financing funds through listing and entering the capital market to enhance their own industry competitiveness.However,in the context of the relatively stringent listing conditions in China,many companies either have difficulty in successfully listing through IPO applications or need to wait a long time.Therefore,more and more companies have turned their attention to backdoor listings.Backdoor listing refers to those companies that are continuously expanding and operating in good condition to acquire shell companies that have been listed but are not well-managed,and obtain listings through asset replacement.Backdoor listing not only has a simpler approval process but also takes shorter time.Up until now,many companies have successfully listed themselves through backdoors,but most of them have studied and analyzed the real estate,publishing media,and express delivery industries,and there have been fewer for the online game industry.In the 21 st century today,the rapid development of the Internet and mobile electronic devices,the online game industry has also risen rapidly.Shanghai Yingying Network(Shanghai Kaiying Network Technology Co.,Ltd.,hereinafter referred to as Kaiying Network)was established in 2008.It is an online game company integrating platform operation,mobile Internet traffic entrance and product research and development,and was the largest A-share mobile internet at the time.Industrial backdoor creator.This article uses the method of case analysis to discuss the backdoor listing of Yongying Internet from five aspects.The first part mainly describes the research background and significance of the paper and the research status of backdoor listing at home and abroad.The second part mainly discusses concepts and theories related to backdoor listing.The third section focuses on the backdoor transactions between the two companies,and carries out a more detailed analysis of the backdoor drivers.The main motivation of the network is to look forward to using the capital market platform to take advantage of the opportune time for the development of the industry to further strengthen the company’s online gaming industry and Internet platform.The competitiveness of the market,speed up business development,enhance their own strength,the company bigger and stronger.The fourth part mainly adopts the event analysis,financial index analysis,,the financial index analysis method,and the EVA evaluation system to study the long-term and short-term financial performance changes before and after the listing of the Yongying Internet backdoor,and compares it with the industry average.Finally,a summary of the entire case study is made,with a view to providing reference for companies wishing to backdoor listing. |