Feasibility Research On Wheel Nut Project Of QZ Company

The feasibility study of the project refers to a scientific method for the analysis and demonstration of the proposed project by using the system analysis method before the decision maker makes the investment decision of the project and assessing the feasibility of the project.Feasibility research is very important for the early stage of project investment,not only an important part of the project investment and construction process,but also in the project investment decision-making process plays a key role in the part.Based on the research background of the wheel nut project,this paper uses the literature analysis method,the SWOT analysis method and the Porter five force model to try to incorporate the company's strategic planning into the feasibility study system,based on the research theory of the project feasibility study,This paper analyzes the status quo and characteristics of the industry,the market saturation and the current market competition situation of the automobile industry.At the same time,it analyzes the present situation and characteristics of the feasibility study of the project,clarifies the importance of the feasibility study of the project in the auto parts industry.Based on the relevant theory and methods of feasibility study,the paper takes QZ company car wheel nuts project as an example,using five force analysis,SWOT analysis,break-even analysis,investment recovery period and other methods,combined with QZ company project construction specific situation,the company's strategy into the feasibility study system,the feasibility of the project conducted a comprehensive and systematic analysis and discussion,so as to get the feasibility of the project conclusions.Combined with research conclusions,the paper provides scientific basis for enterprise investment and strategic development decision-making.This paper intends to combine the theory and practice of feasibility study,and makes full use of the results of this feasibility study,then scientifically and effectively guides the operation and production activities of enterprises,and as an important basis for business decision-making.There is a relatively large practical significance and economic value.