Research On The Development Strategy Of Yunnan Z Equity Investment Fund Management Co., Ltd

"The 13th Five-Year Plan" is a critical period for China as to build a moderately prosperous society,comprehensively deepen reform,advance the law-based governance,strengthen Party self-discipline,accelerate the construction of socialist modernization,and promote the great rejuvenation of China.It is also a significant strategic opportunities for B Investment Group(B group)to implement strategy,accelerate the transformation,enhance the core competitiveness and realize the scientific development.Functioning as an investing and financing wing of B group,Yunnan Z Equity Investment Fund Management Co.,Ltd.(Z Company)has established a platform that contains M&A fund,venture capital,and secondary market investment fund.It also undertakes the duty of maximally utilizing core resources of B group,conducting both short-term and medium-term financial investments.Z Company is now building up to a high-quality asset management and financial investment operator.Under such countrywide plan,Z Company is concentrating on the industrial development of Yunnan's "13th Five-Year Plan" combining the overall planning of B group.By employing the constructive theories and modern enterprise management methodology,Z Company is proposing strategic plan from B group's perspective to effectively ensure the coordinated and unified development between the different industrial sectors and B group,which guarantees B group's strategic objectives effectively implemented.Combining the mission and specialties of Z Company with various strategic planning models,this dissertation tries to discuss company's developmental strategies.The dissertation considers company's development strategic planning as the main line,and firstly introduces the background and significance of the topic via both domestic and foreign literature review,also elaborates research ideas and methodologies.Secondly,it demonstrates relevant concepts and theories.The rest of this dissertation analyzes the successful cases within the industrial span to explore the operating drawbacks of Z company,and ultimately outputs a new development strategic planning of achieving strategic transformation.