Research On The Difference Between TV Talk Show And Network Self-made Talk Show

Because of the duality of mass communication and interpersonal communication,interview program has become one of the popular program forms.With the development of Internet Ecology and the rapid growth of online video users,online self-made interview programs have jumped into the public view.There are many differences between TV interview program and TV interview program in the process of production and communication.Its continuous development has great significance to the video website,and also has a positive impact on the innovation and development of TV interview programs.From the perspective of comparison,it is divided into five parts.The first part is the introduction chapter,which mainly discusses the research background and significance,literature review and research methods.The second part is an overview of interview programs,which respectively describes the concept of TV interview programs and network self-made interview programs,and briefly summarizes the types and development of them.The third part and the fourth part are the macro comparison of the two,from the four aspects of program production,program content,program audience,revenue channels and so on.The fourth part discusses the development trend comparison of TV interview program and network self-made interview program in practice from four aspects: hosting style,interview content,program audience and communication channel through typical cases of Shenzhen satellite TV's "very quiet distance" and Youku's "everything in flowers".The last part of this paper,through the combination of specific programs and related theoretical research and the Enlightenment of comparative research,considers the development trend of interview programs.It is concluded that the mature experience of traditional TV interview programs should be introduced into the new network environment,and at the same time of innovating the development of TV interview programs,the media product ideas with cultural content,unique mode,distinctive logo and precise direction under the network ecological environment should be explored,so as to promote the development of China's interview programs.