Research On The Development Of Mobile Payment In Pakistan

As the second largest country in South Asia,there has been a "gap" in traditional financial services in Pakistan for many years.Many residents have been unable to access financial services,which is caused by both demand and supply.With the rapid development of Internet financial technology,more and more fields and industries have opportunities for reform.As an innovative payment and settlement tool in Internet finance,mobile payment has the advantages of low cost and wide coverage.With the rapid development of Internet financial technology,more and more fields and industries have opportunities for reform.With the rapid development of Internet financial technology,more and more fields and industries have opportunities for reform.So this paper through the adoption of the long tail theory,asymmetric information theory and external economy effect is comprehensive analysis of the mobile payment theory foundation,to promote the development of pratt &whitney financial again respectively from the positive externalities model and the complete information dynamic game two aspects influence mechanism analysis,studies the mobile payment in financial availability,affordable,using utility developed Pakistan pratt &whitney financial level three aspects.But Pakistan the existing financial infrastructure is not perfect in the development of mobile payment,payment application scenario co.,LTD.,payment security system is not sound and other problems are restricting its further development,at the same time the traditional financial services in short supply,the urbanization and the influence of electrical business development needs the new payment tool,there is the necessity of further development of mobile payment in Pakistan.By analyzing and comparing the comparability of mobile payment development between Pakistan and Kenya,this paper finds that the successful experience of mobile payment in Kenya can provide useful reference for Pakistan.In order to promote the further development of mobile payment in Pakistan,market participants identify market demand through research and provide targeted mobile payment products.Mobile operators innovate the operation mode;The government and regulatory agencies introduce sandbox model toimprove the regulatory system;Financial institutions and the government to strengthen the relevant publicity and education;Mobile payment operators build diversified payment application scenarios.