Coarse Grains E-commerce Platform Design And Customized Realization

With the rapid development of Internet technology,e-commerce technology is also changing fast,and the "Internet +" model has penetrated into various industries,and entered people's field of vision.In this context,the supply and marketing model of traditional agricultural products has gradually changed,in addition,the high cost of physical stores,narrow sales range and single income model make the marketing of ‘Internet+' agricultural products more and more important.The e-commerce technology virtualizes and networks traditional physical stores using internet technology,reduces intermediate links and labor costs,improves the marketing efficiency and comprehensive competitiveness of enterprises.Through the e-commerce platform website,people can purchase the desired products anytime and anywhere,which is convenient,fast and time-saving.The e-commerce platform of coarse grain cereal realized in this paper is based on both the characteristics of coarse grain cereal agricultural products and understanding of the technology used by the relevant e-commerce platform,then implements a coarse grain cereal e-commerce system for small and medium-sized agricultural production enterprises.The system development follows the software engineering idea,uses the PHP development language,is based on the MVC pattern.The MVC pattern divides the system into a model layer,a view layer,and a controller layer to reduce the coupling in system modules and improve the reuse rate of the code.The database uses MySQL,the server uses Apache,because the system implementation using open source technology can reduce the development cost of the coarse grain cereal e-commerce platform.At the same time,considering the popularity of mobile Internet,the younger generation consumers prefer mobile e-commerce.Therefore,a customized interface,that is,a Web Service,is reserved in the system design.The interface uses the JSON data transmission format to provide corresponding service data for the mobile terminal,and can be customized to achieve mobile page layout according to customer needs,improves the efficiency of mobile page design and quickly completes mobile page development.The coarse grain cereal e-commerce platform in this design is divided into two subsystems: the frontend shopping website and the backend management system.The frontend shopping website is aimed at ordinary consumer users and is divided into six modules,including registration and login module for consumer,production search and display module,shopping cart module,order submission module,my order module and historical record module.The backend management system is aimed at the store manager,which is convenient to view and manage the coarse grain cereal agricultural products information,order information and customer information.After the implementation of platform system,corresponding test cases are formulated for the system functions.Through systematic testing and user usage,the coarse grain cereal e-commerce platform meets the users' needs of online sales of coarse grain cereal products.It also saves the cost of sales,supports multi-client access between mobile and PC,and enhances the customer experience.