Research On The Influencing Factors Of Knowledge Sharing Behavior In Open Innovation Community

Forty years have passed since the reform and opening up in 1978.Great changes have taken place in China's society.Major changes have taken place in social life and the people's living standards have been significantly improved,all of which are inseparable from the rapid economic development.Economic development is an important part of social development while enterprise development is an important part of economic development.The enterprise is the main body that promotes economy high quality to develop,also be the main source of tax revenue of a country at the same time.In the process of national development and growth,the development of enterprises directly affects the overall level of economic development of the country,and even the country's international status and political stability.Since the beginning of the 21 st century,more and more enterprises are seeking for better ways to promote their own development,and many enterprises have gradually realized that many traditional ways may not be able to inject new vitality to enterprises.If,for example,some enterprise innovation activities completely according to the traditional mode that I'm afraid it is difficult to rely on the enterprise internal resources in the present competitive market situation,get good grades,so many enterprises innovation model for positive change from external access to resources and technology effectively,integrated enterprise internal and external resources,the concept of "open innovation" gradually be introduced in the category of enterprise innovation.Open innovation community is put forward based on the concept of open innovation,open innovation community is a third-party platform,built mainly refers to the enterprise use the Internet as a platform,open innovation network community,encouraging users to participate in the activities of enterprise product innovation,let users through the online community,directly or indirectly participate in the enterprise product innovation,to the innovation in the study of related activities.This method also includes allowing users to make Suggestions and communication on BBS,website,homepage and other various carriers of the enterprise itself.Enterprises can make full use of the open innovation community network on the Internet to realize innovation quickly and effectively.The open innovation community of enterprise is a virtual environment supported by information and communication technology,which is different from the enterprise innovation model in the physical environment.It can be said that the open innovation community is equal to the existence of an enterprise think tank.Open innovation community are used in domestic enterprises abroad,such as the us wireless T-shirt company's online community,procter & gamble's Connect Develop online community,dell showed up the Idea of a community,Starbucks' My Starbucks Idea,all the ideas,haier millet beautiful miui BBS,these companies such as huawei EMUI community through the open innovation community adopted the consumers valuable proposal,so as to gain greater benefits for the enterprise.It can be said that the open innovation community effectively improves the efficiency of enterprises and enhances their competitive advantages.However,problems also arise because the open innovation community,as a platform,can help the public,enterprises and the public to realize the process of knowledge sharing,that is,the behavior of the subject of knowledge owner to the subject of knowledge receiver.But open innovation community as an open system,all people can participate in,this kind of form necessarily involves the intellectual property protection and other aspects.And from the perspective of social exchange theory,in the process of social interaction,everyone wants to get more benefits and pay the least.If someone USES the information provided by the platform to obtain private interests,it will inevitably affect the enthusiasm of information providers.Not only that,if the platform lacks mature management mechanism,it will also make the act of knowledge sharing lack order and affect the enterprise of users to have better communication.Then how to balance these relations,deeply study and analyze the factors influencing the knowledge sharing behavior of open innovation community,so that the platform can better promote the development of enterprises,is especially important.This paper,from a few big companies in our country at present the development status of open innovation community,through the study of the knowledge sharing behavior sum up out the influencing factors of universal significance,and pointed to the open innovation community of knowledge sharing,the questionnaire survey to the statistical results,analysis the influence factors of knowledge sharing,open innovation community and find out strategies for specific problems,hoping to promote the development of enterprises better open innovation community,so that corporate profits,thus to our country economy overall propulsion.