Research On VR News Production Of Mainstream Media

Throughout the history of media development,from traditional media to new media and then to integrated media,the progress of technology has always been the driving force of media reform,which promotes the constant changes of media communication forms.Especially at present,the integration of VR technology and news brings new vitality to the traditional mainstream media,and increases the leverage for the traditional mainstream media to build their own media brand effect.VR news,with its unique presentation,brings immersive visual experience to users,changes the production mode of traditional news,and puts forward new requirements for the news production of traditional mainstream media.This paper analyzes the characteristics of VR technology,the necessity of VR news production,the practical characteristics of VR news production by mainstream media,the constraints and development countermeasures of VR news by mainstream media through content analysis and quantitative statistics.Using VR technology in some domestic mainstream media to report as a case,the practice of transition from the media environment,policy guidance,the audience demand analysis of the necessity of the mainstream media VR news production,from the aspects such as production mode,the shape of products,as well as the mode of transmission characteristics of VR analysis of mainstream media news production,from the aspects of industry mechanism,audience experience and professional talents to the mainstream media in VR news production problems encountered in the thinking and puts forward Suggestions for solutions to problems,in order to provide a new vision for the future development of VR news and the new way of thinking.