| At present,the sports industry and national fitness have risen to a national strategic level,with important strategic significance and research value.The construction of sports characteristic towns provides a good material foundation and implementation path for the implementation of the“Healthy China 2030 Planning Outline“and the implementation of supply-side structural reform.It has research value for solving the traditional urban-rural dual structure,transforming the economic development model,promoting the construction of new rural areas and new urbanization,and promoting the equalization of urban and rural public sports services.As a famous historical and cultural city,xi 'an has played an irreplaceable role in history since ancient times.As an important node city of "One Belt and One Road",xi'an is still playing the role of a bridgehead in the new era.However,from the perspective of the national economic development level,Shaanxi province's GDP in 2017 reached 2,189.881 billion yuan,only an increase of 8.0%over the previous year,which obviously cannot satisfy the people.To break through this dilemma,bold innovation,the Shaanxi province government proposed the "xi 'an" development concept,through regional combination form,fully tap its own advantages of resources,in response to national policy,actively build sports as the main elements of the characteristics of small town,to find ways to promote sports and sports town to the fusion between industry,sports characteristic town construction not only can promote the development of local sports industry,more can promote the "big Xian" the development of regional economy and culture,so as to realize the further development of the northwest region and across the country.Sports town planning and construction,however,for government departments to provide only the macro policy guidance,on how to develop big xi 'an region characteristic resources,how to make good use of the advantage of local resources to promote the development of sports town and no specific guidelines,sports town construction of various regions are still in the exploratory stage,lead to small town construction quality level the good and bad are intermingled,sports town is not really play its proper economic and social benefits.Faced with the endless problems in the construction of small towns,the Shaanxi provincial government urgently needs an operable planning scheme for small towns with sports characteristics by sorting out its own advantageous resources.Through the methods of documentation,interview,field investigation,questionnaire survey and mathematical statistics,this paper takes the production factors and user needs of sports characteristic towns in "Daxian" area of Shaanxi Province as the research object and carries out the construction planning of sports characteristic towns.It uses the theory of factor endowment,supply and demand,management function and other theoretical ideas to construct sports according to existing other provinces.Experience of characteristic towns avoids prominent problems such as homogeneity,packaging change,government deficit and conceptualization.Feasibility of planning of five-color sports characteristic towns proposed by Shaanxi Provincial Government is analyzed.Based on their common characteristics,principles of town construction are put forward.Through questionnaire survey results,customer needs are identified,layout of different types of sports characteristic towns is planned,and customer-oriented development is developed.Sports characteristic items of consumer demand and related sports characteristic products.Conclusion:1.According to the Shaanxi province people's government,build "red,green,blue,white,and yellow colours" sports town,analyzing sports town construction in Xian "big" the advantage of resources,the natural environmental elements(topography and geomorphology,soil and water resources,climatic conditions,biological factors)and the humanities environmental elements(population customs,transportation),and put forward the sports town construction of innovative,integrated,asymptotic behavior and green ecosystem,the implementation of standardized,targeted six principles.2.Namely,focus on the construction of red sports town based on revolutionary education,green sports town based on ecology,blue sports town based on science and technology and white sports town based on skiing,and the second batch of yellow sports town based on agriculture.The red sports town planning and construction in the southeast of xi 'an Lantian county,Fuping,Xi zhongxun cemetery,Wang Feng's former residence memorial hall,the Sian incident memorial red resources as the backing,according to different age class development historical theme pavilions,red revolutionary character role play,encourage young people to revolutionary scenario,the appreciate from the project can not only achieve the goal of physical fitness,also can enhance their motivation to participate in the red sports tourism;Flexible use of multimedia,pictures,video,lectures and other forms of popular historical knowledge;Provide long-term activities such as military training and outdoor quality development activities for the team,so as to achieve the goal of breaking the ice within the organization and enhancing collective cohesion through mutual cooperation among team members.Green sports town proposed planning and construction in Changan area in southern and eastern established,using the advantaged Qinling mountains(Lintong mount li,ChanganCuihua mountain geological scenic area,scenic spot)and along the Qinling seventy-two Meiyukou advantages,in the competition of outdoor cross-country competition,extreme sports,surrounding towns visitors and visitors all over the country to participate in sports activities and development pace/jogging trails and outdoor rafting project,revitalize the existing facilities such as water park,water and mountain resources comprehensive exploitation and attract visitors.Blue sports town planning and construction in the eastern north Yanliang and Baqiao and Hu towns in southwest area,cling to the 14th national games an opportunity to take advantage of international port with convenient transportation,the construction of the international harbor area sports health town,build the national fitness program of science and technology;Xi 'an Yanliang national aviation high-tech industrial base is utilized to cultivate scientific and technological sports projects represented by aviation sports and extreme sports,to increase the popularization and education of aviation sports in primary and secondary schools,and to promote the popularization and popularization of aviation sports.Xi 'an institute of physical education and other advantages of colleges and universities,training social instructors,rehabilitation physiotherapists,sports prescribers and other emerging science and technology industry talents,to create a scientific fitness model,to provide for the public to issue sports prescriptions and other new forms of physical therapy rehabilitation.The white sports town is planned to be built in the areas of white deer plain and Cuihua mountain in the southeast of Lantian county.By expanding the existing ski resort area and updating the site facilities(white deer plain ski resort and Cuihua mountain ski resort),it will enrich the types of skiing and skating products and attract the participation of surrounding consumers.Create outdoor projects such as white deer plain outdoor kart club and real person CS club,attract the team to white deer plain for consumption experience,and effectively combine the folk custom resources of white deer plain folk village and white deer warehouse scenic spot to develop a comprehensive sports town integrating catering,entertainment and training.Although the "greater xi 'an" area has a vast rural area and relatively good development of modern agriculture,there is a lack of corresponding folk sports foundation,poor transportation condition and incomplete supporting infrastructure,so the construction of yellow sports town is postponed. |
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