Research On The Promotion Of Mass Fitness Activities In The Construction Of New Rural Areas In Dongning City

At the Fifth Plenary Session of the Sixteenth Central Committee,the Party Central Committee pointed out that it was necessary to carry out the grand measures of "building a new socialist countryside".The construction of new socialist countryside also involves many fields such as rural culture,politics and economy.The outline of the Eleventh Five-Year Plan clearly points out that we should vigorously develop rural cultural undertakings and promote the implementation of rural sports.With the launch of the 13 th Five-Year Plan,the National Fitness Program has also been promoted to the national strategic goal.The 13 th Five-Year Plan also clearly points out that we should deepen the reform of key sports fields,promote the comprehensive development of competitive sports,mass sports,sports culture and sports industry,and build a basic public sports service system with high level,complete content and benefiting people's livelihood in an all-round way.In the construction of new socialist countryside,in order to promote the popularization of mass fitness activities in rural areas of DongningcCity,this study takes the mass fitness activities in rural areas of Dongning as the main research object,making full use of the theoretical knowledge of sports,sociology,communication and other disciplines.By using the methods of documentation,on-the-spot investigation,questionnaire survey,logical analysis and mathematical statistics,etc.This paper investigates and analyses the current situation of public fitness activities in rural areas in the construction of new countryside in Dongning City.This paper summarizes the main factors affecting the popularization of public fitness activities in rural areas of Dongning City,and then puts forward some strategies for the promotion of public fitness activities in rural areas of Dongning City in order to provide corresponding reference for the better development of public fitness activities in rural areas of Dongning City in the future.By investigating the current situation of public fitness activities in rural areas of Dongning City,the main factors affecting the development of local public fitness activities are summarized in depth.Among them,the subjective factors are that therural residents do not understand the concept of fitness activities enough,the concept of fitness is weak,lack of correct fitness awareness and fitness concept,lack of strong demand for public fitness activities and participation motivation.The main objective factors are as follows: 1.The natural environment in rural areas is poor,sports venues and facilities are scarce,equipment is obsolete,and sports venues are simple and can only carry out some simple sports.2.The shortage of organizational and managerial personnel,the lack of corresponding sports management institutions,and the lack of instructors for mass fitness activities are also one of the main factors affecting the promotion of mass fitness activities.Third,insufficient funds,fewer ways of raising funds and single means of propaganda restrict the scale of rural mass construction activities.According to the current situation and main problems of mass fitness activities in Dongning rural areas,this paper combines the northern regional characteristics.It is concluded that vigorous efforts should be made to develop mass fitness in rural areas,increase the population of physical exercise,strengthen participation in mass fitness activities and widespread participation of the participants.First,we should foster new industries to promote the growth of sports consumption and establish a diversified financing system to vigorously develop the characteristic economy of the local rural areas.2.Strengthen physical education in rural primary and secondary schools,and enhance farmers' awareness of actively participating in fitness exercises.3.Establish and improve rural sports infrastructure and site environment construction,and improve the efficiency of sports infrastructure use.Fourth,strengthen the guidance and training of sports talents in rural grass-roots areas,and improve grass-roots sports organizations and management institutions.Fifth,change the functions of the government at the grass-roots level,cultivate the backbone and increase the number of sports workers.6.Strengthen the propaganda of sports activities,broaden the channels of communication,construct a diversified communication system,and give full play to the strong role of Communication University in the promotion of mass fitness activities,so as to open up a new road for the development of sports fitness activities in rural areas.