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Research On The Present Situation And Optimization Strategy Of Public Sports Service Supply In GuiYang Sports Park From The Perspective Of National Fitness

Posted on:2024-01-25Degree:MasterType:Thesis
Country:ChinaCandidate:C T MaFull Text:PDF
GTID:2557307055462384Subject:Social sports guidance
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As an important base for national fitness,sports parks are an important part of building a high-level public service system for national fitness.In order to fully understand the supply of public sports services in Guiyang sports parks and explore the feasible strategies for optimizing the supply of public sports services in Guiyang sports parks,the article uses the methods of literature,questionnaire,mathematical statistics and field survey to investigate the supply of public sports services in Guiyang sports parks,and uses the four-point graph model to evaluate the satisfaction of the exercisers,This paper probes into the feasible strategies for optimizing the public sports service supply of Guiyang sports park.The following research results are obtained:(1)The service supply of sports venues in Guiyang Sports Park:the allocation rate of basketball courts,football courts,fitness trails,fitness squares/equipment venues is high,while the allocation rate of small ball venues,volleyball and swimming venues is low.(2)Service supply of sports organizations in Guiyang sports parks:There are many sports organizations in all sports parks,but the types are relatively limited.Square dance organizations,running organizations,basketball organizations,football organizations and cycling organizations are the main ones,while other types of sports organizations are obviously less.(3)The service supply of sports events and activities in Guiyang Sports Park:all sports parks will organize various sports events and activities on a regular or irregular basis,and the types are relatively diverse,with running,calisthenics/square dance,basketball and martial arts events and activities accounting for a relatively high proportion.(4)The supply situation of sports information service in Guiyang Sports Park:The supply mode has the characteristics of combining online and offline.In terms of the supply of sports fitness guidance services,the proportion of sports parks providing sports fitness guidance services is obviously low.(5)The supply of fitness testing services in Guiyang Sports Park:The service supply is very poor.Only 2 sports parks have provided fitness testing services,and the time and frequency of providing fitness testing services are not fixed.(6)The satisfaction evaluation of public sports service supply in Guiyang sports park.The satisfaction evaluation is carried out by using the four-part diagram model.The results show that the exercisers are generally satisfied with the public sports service supply of Guiyang Sports Park,but there is still a big gap between being very satisfied.Of the 24 indicators,8 are in the dominant area,8 are in the repair area,3 are in the opportunity area,and 5 are in the maintenance area.Eight indicators fall into the repair area,namely:the type and convenience of sports facilities;The number of physical fitness instructors,the frequency of physical fitness guidance services,and the guidance effect;The frequency,content and quality of fitness testing services are the main entry points for optimizing the supply of public sports services in Guiyang sports parks.(7)Optimization strategy based on the results of exerciser satisfaction analysis:Pay attention to the communication between the supply and demand sides,and realize the accurate supply of sports facilities and services;Adding physical fitness testing sites to increase the supply of physical fitness testing services;Increase the number of physical fitness instructors and increase the supply of physical fitness guidance services;Based on smart sports,specific optimization strategies such as optimizing the supply of public sports services in sports parks.
Keywords/Search Tags:Nationwide fitness campaign, Sports park, Public sports services, Satisfaction evaluation
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