Research On Contemporary Exhibition Design From The Perspective Of Immersive Experience

Immersive exhibition is a new type of exhibition emerging in recent years.It is also a popular art exhibition form at home and abroad.It is an art form combining plastic art,visual art,new media art and interactive art.This paper takes the theme exhibition of " Capture the bear kids" as an example,discusses the contemporary exhibition design from the perspective of immersive experience,and makes a complete analysis and summary of the exhibition forms and characteristics of immersive exhibition.From the multi-sensory perspective,this paper applies the principle of formal beauty to study the subject feeling,artistic experience and perceptual experience of the audience in the immersive exhibition.The third chapter focuses on the design and application of interactive information transmission under the update of media mechanism.In the fourth chapter,the theme exhibition of " Capture the bear kids " is taken as an example to design and realize an immersive exhibition of popular science education for children.Through the "bear kids" psychological analysis and related investigation,proposed to save the "bear kids" plan.Relevant theoretical research is applied to optimize the means of exhibition in a way more in line with modern people's habit of receiving information.In the exhibition atmosphere of "teaching through entertainment",audiences can have richer and more comprehensive immersion experience.