Research On The Effect Of Public Welfare Communication In The Feature Film

Infantile autism,till today,is not the kind of disease that is well-known among people.However,more and more scholars and practitioners in medical field are paying more attention on this disease and its patients.Recently,in the sport circle,there are also some scholars as well as practical teachers are taking part in the team of helping and taking care of the community of autism patients.This current project is based on the track recording to the public welfare program of the dance therapy to the autism children(this program is supervised by Ms.Magulandamu,the lecturer of Choreography in Shanghai University of Sport and her “Star Hope” teaching team).The purpose of this research and project is to propagandize and introduce the important function of the broadcasting to public welfare activities in the promotion of the society as well as the public culture.Furthermore,taking the introduction of this program as the essential purpose in the current study,the author tries to emphasize that the broadcasting of public welfare to the particular group of people,like autism children,is more meaningful and helpful.The author,therefore,hopes: 1.to promote the development of public welfare broadcasting;2.To help the vulnerable groups to improve their life conditions as well as their life quality by his filming and recording this program.This project takes one special performance in the public welfare program,“You Picking Up the Star,the Star Hope” as the main line of filming,and takes the introduction of Ms.Magulandanmu’s personal experience in teaching the autism children as the sub line of filming,to show the difficulty life between the autism children and their families and the great efforts making by the volunteers.This delivers the positive power to the audience about the conducting of public welfare activities and raises concerns of this particular group of autism children.Also,from the point view of techniques using in this project,the author designs the plan of filming,takes and directs the practical filming.In the meantime,as a student majored in Commentary and Hosting in Sports Programs,with three years’ professional study,this project tests the author’s theoretical knowledge,the ability of taking film,the techniques of editing film as well as the ability of commentary and hosting a program.