Research On The Development Of Cultural Tourism Industry In Rizhao City Under The New Development Concept

In his report to the 19 th national congress of the communist party of China(CPC),general secretary Xi Jinping said that development is the key to solving all China's problems,that development must be scientific and that we must carry out the concept of innovative,coordinated,green,open and shared development.The arrival of the new normal,the economic structure has been continuously optimized and upgraded,and the tertiary industry has gradually developed into the main industry.Tourism is of positive significance to stimulate domestic consumption,promote the development of related industries and promote regional economic development.At present,in the face of exuberant tourism consumption and diversified demands,the existing development model of the tourism industry cannot well meet the changes and growth of market demands.Therefore,the new development concept should be taken as the guidance to further improve the quality and efficiency of development and promote the upgrading and transformation of the cultural tourism industry.As a typical coastal tourism city,Rizhao has relatively mature tourism development and rich historical and cultural resources.However,it has disadvantages such as insufficient utilization of cultural resources and insufficient development,which result in limited development of cultural tourism industry.The new development concept is both an opportunity and a challenge to the development of cultural tourism industry in Rizhao.On this basis,the author hope from the Angle of new development concept,through the literature research,comparative research,and sum up method,analysis of Rizhao city development of cultural tourism industry of natural geography and social economic conditions,as well as the natural tourism resources,historical and cultural resources and social resources,such as resources,analysis of Rizhao city tourism development achievements and the deficiencies,and then combined with the new development ideas for Rizhao city cultural tourism industry,the opportunities and challenges,try to conform to the new development ideas and Suggestions for Rizhao city tourism industry.