Research On The Characteristics Of Commercial Photography In The Era Of E-commerce

The 21 st century has gradually become an image-centric era,and with the development of science and technology and the Internet,the practical and artistic forms of photography,such as commercial photography,have developed rapidly during this period.On the one hand,The Internet breaks the gap between time and space,and the transmission of images breaks through the boundaries of the past.On the other hand,the rise of e-commerce has broadened the application direction of commercial photography,which made commercial photography have to make new changes and adjustments during this period.This paper discusses the application and development of commercial photography in the era of e-commerce from the perspective of commercial photography.First of all,the commercial ontology attribute makes commercial photography available in the new environment,and secondly through the reality of the e-commerce era.Foundation,taking consumer behavior as the starting point,to explore the current status of commercial photography,and to analyze and summarize some of the characteristics of commercial photography in the moment and the new changes brought about by it.