Commodity Packaging Design Carries The Culture Of Origin And Visual Elements

With the development of economic globalization in recent decades,the design of commodity packaging has become an integral part of the social market economy,and the culture of origin represents the history and living conditions and quality of the region.It is a comprehensive embodiment of all aspects of a region and contains extremely high commercial value.It can express consumers 'needs and emotions for life,convey the inherent culture of goods for businesses,and reflect the accumulation of culture and inheritance of traditions.The development of the packaging of goods of origin depends on the product itself,on the other hand,on the promotion of the culture contained in the product and the rational use of visual elements in the culture of origin.Commodity packaging displays the culture of origin through the visual elements carried,which contains the emotional design of the culture of origin,and has practical value and aesthetic value.The basic exploration of the history of visual elements is the premise of studying the culture of origin,analyzing the origin culture of goods carried by graphics,fonts,and colors,and putting forward new ideas,using different expressions of graphic design.It can allow the psychological and emotional resonance caused by the design of the origin culture and visual elements to combine the modern aesthetics with the development trend of modern design,rationally use the colors,pictures,and words of the origin culture,and give examples of how visual elements are used in the origin culture.Do not discard its own culture and function in the research,design a good product packaging design.Chinese culture goes back to ancient times,which has undoubtedly provided our creative design with a wider range of themes.The packaging design works with the characteristic culture of origin should have a unique regional culture,catch people's vision,and make people leave a deep impression.We need to communicate in a more intuitive and interesting form.It is not only the beautification of the packaging design of goods,but also the integration with regional culture and the promotion of national and regional culture.