Construction And Application Research Of Shipbuilding Outsourcing Business Competitiveness Evaluation System

The rapid development of the shipbuilding industry has become an indispensable strategic partner for the company and has become a major production force in the ship repair industry,How to effectively manage a large number of ships is a subject faced by many shipyards.With the globalization of the economy and the evolution of the professional division of labor in the society,outsourcing,as a way of utilizing external resources,has become an important means for enterprises to enhance their core competitiveness.Especially in some industries,such as ship repairs,outsourcing has become the production mode of most enterprises.Outsourcing has become a must for the production and operation of these enterprises,and long-term business cooperation has been established between the enterprises.Outsourcing,as an important part of the company’s value chain,has an important impact on the company’s core competitiveness and operating efficiency.For this reason,it is particularly important to evaluate and improve the competitiveness.In this paper,the value chain theory and competitiveness theory are used to analyze the factors affecting the value chain activities and competitiveness of shipbuilding companies,as well as the internal and external competitive environment of shipbuilding companies.Based on the principle of competitiveness evaluation index design,the competition of shipbuilding enterprises is constructed.Force evaluation system model.According to the shipbuilding enterprise competitiveness evaluation model constructed,in order to determine the degree of influence of each evaluation index on competitiveness,this article relied on expert surveys and applied the analytic hierarchy process to perform data analysis on 5 experts.Statistics and analysis have drawn the weights of the evaluation factors of the competitiveness of shipbuilding enterprises.At the same time,the fuzzy comprehensive evaluation method has been used to perform empirical analysis on the competitiveness of the selected two companies,and the competitiveness evaluation results have been obtained.At the same time,this paper applies BP neural networks.The network evaluation method establishes a corresponding mathematical model for competitiveness evaluation.The simulation data is used for BP neural network model for demonstration evaluation,and the scientificity and feasibility of the evaluation method are illustrated.From the results of the study,the competitiveness of shipbuilding enterprises depends mainly on their production management capabilities and staff skills,and their brand,equipment strength and financial strength have little to do.This result is in line with the current status of domestic shipbuilding companies and The actual situation.This article emphasizes that from the perspective of strategic cooperation,it will incorporate its own management system and point out the evaluation of competitiveness.Its purpose is to better understand the current status of management,so as to enhance management and improve deficiencies,improve performance,and ultimately improve The company’s core competitiveness and competitive advantage.