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Research On The Sales Post Performance Index Of Z Insurance Company A Central Branch

Posted on:2019-05-11Degree:MasterType:Thesis
Country:ChinaCandidate:D YuFull Text:PDF
GTID:2429330572959548Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the development of global economic integration,the financial has a new opportunity and also faces new challenges.The mixed operation management of financial represented by bank,security and insurance has become a new trend of development.Under this premise the insurance company of the banking department came into being.The bank insurance company has it's unique advantages,and it is essential to set up a set of scientific and reasonable performance indicators for sales posts.This article takes the sales post of Z insurance company A Central Branch as an example,analysis and improvement of the existing performance indicators.First of all,The article introduces the related theories of performance,performance assessment,performance indicators and the representative methods of performance indicators,at the same time,it points out four sources and five principles of performance indicators.Secondly,this paper introduces the basic situation of Z insurance company and A Central Branch,and the current situation of sales post performance index of A Central Branch Company,and from the point of view of the source and principle of performance indicators,the existing problems of sales posts are analyzed.Finally,design the new sales post performance indicators of Z insurance company A Central Branch from the enterprise strategy,enterprise culture,important work process,post responsibility.At the same time,the interpretation of the optimized performance indicators should be followed by the principles.The performance index of the optimized sales post is more in line with the development of the enterprise strategy,and it provides the reference value for the research of the bank insurance company in this field.
Keywords/Search Tags:sales post, performance indicators, optimal design
PDF Full Text Request
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