| Since the Internet+ became popular,many well-known platform of Internet companies have been born in our country and abroad,which have greatly improved the efficiency of social organizations.At the same time,since the state put forward the national innovation and entrepreneurship strategy,a large number of bases have sprung up all over the country,but few of them have achieved profits.ZDYC SME Service Platform has gone through 14 years by its excellent strategy.While the new world environment of economic downturn,it must find new growing points and breakthroughs,so as to give full play to the absolute resource advantages accumulated over the years and resist external uncertain risks.Through the systematic investigation and analysis of ZDYC platform and its environment,this paper finds out the absolute advantages and opportunities in consulting intellectual capital and the social resources of the multilateral participants in the region;through mining the pain points between the multilateral participants and the value of their respective resources,it finds out their increment chance builds on the platform.Then according to systematic and profound analysis framework,it designs and plans a new systematical ZDYC platform,and establishes a set of solutions that can solve the current problems and maximize the value of the platform: With the platform's current core superiority of consulting intellectual capital,it builds an systematical multi-level service platform for multilateral participants by the platform strategy,so as to achieve a win-win multilateral ecological system.This scheme innovatively puts forward the definition of "chippy-consultation" market,and uses professional consultation/chippy-consultation to meet the needs of multi-participants' innovation & entrepreneurship related consultation in different levels,different frequencies and different granularity.Then it designs the platform functions,develops the consulting/chippy-consultation intelligent product,standardizes the consulting process,mining the deep value in large data/artificial intelligence,plans the human recourse and management solutions,draws up the platform-based development strategy and other comprehensive planning to meet the " consulting/chippy-consulting" market.This is the first time in China that the industry chain positioning of innovation & entrepreneurship platform is designed as a multilateral consultation/chippy-consulting market operator,also the first product developed on domestic ontology knowledge theory and consulting services in China,which greatly expands the breadth and depth of ZDYC platform consulting business.In the analysis of the business scope,the paper combines the social functions and consulting/chippy-consulting which are necessary for many platforms,and innovatively proposes the core function of "social consulting" to connect and activate the platform's multilateral participants who will make resource and business interaction on the platform.The collateral effect,in turn,activates the market activity and atmosphere by network effects,also improves the communication efficiency between the multilateral participants.Finally,the paper plans and designs a win-win platform for multilateral participants by establishing a sound platform-based strategic system,a sound organization,technology,talent and financial security programs.It organically integrates the multilateral participants and improves their online and offline efficient of communication and interaction,which completes the ZDYC cloud platform ecosphere,also lays a foundation for the platform development of duplication in different places,and then it will have the opportunity to become a benchmark and model for perfecting the innovation & entrepreneurship governance system in China. |
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