Research On Traffic Operation Of Shanghai TEKUAN Communication Technology Co.,Ltd. Based On Big Data

With the continuous development of China's scientific and technological level,the concept of big data has gradually entered all walks of life and has become an important scientific and technological force for the transformation of China's industries.The level of data resources and their application as a technology-based means for companies to expand their operations and production,and related R&D and exploration have never stopped.Shanghai Tekuan Communications Technology Co.,Ltd.(hereinafter referred to as Shanghai Taikuan Company),as a modern telecommunication service provider and technology-based enterprise,is also constantly striving to develop and construct big data traffic business.Since its establishment,after several years of exploration,Shanghai Extra-wide has accumulated certain skills and experience in R&D,model construction,and project management.Based on the background of China's big data development,this paper takes the Shanghai special data data traffic business as the research object,and explores the construction conditions and evolution mechanism of big data in traffic management projects.First,review the historical background and environmental conditions of the big data industry to understand the development status of China's big data industry,and in conjunction with the general environment,to initially present the strategic objectives of the Shanghai Datang Corporation?s big data project;secondly,to address the needs of the article analysis.,Further develop the basic theories and research methods for large data traffic management projects of Shanghai Extra-wide,including PEST,4PS,and SWOT analysis;analyze the pros and cons of big data traffic management,and formulate an evaluation system,which will help Shanghai Extra-wide Project analysis and product decision-making;In addition,traditional traffic products have a single duplication,homogenized products emerge in an endless stream,and there is no personalized demand for innovative products required by the market,“tailor-made” is impossible to talk about;finally,based on the company?s data traffic Business situation,briefly describing the impact of big data on corporate strategic decisions and business policiesCombining the above,Shanghai Extra-wide has designed a "communication capability exchange platform" based on carriers' traffic pool products on certain projects,namely the BDP big data traffic management system model,which will make Shanghai uniquely autonomous in the field of big data traffic management.R & D products are displayed.Its core working principle relies on the big data information platform to further subdivide the user's demand for traffic products.It solves the differentiation of product attributes that traditional operators face for group-type and retail-type products,and improves personalized service for communication services.In order to improve the traditional operator's traffic business,it has weak pertinence,strong homogeneity,inefficient stickiness,and large loss of users.It proposes and summarizes data traffic business mainly from revenue generation,profitability,and business expansion.