Molds Project Business Plan For H Corporation

With the rapid development of China's economy,science and technology,the development and design of products has become more and more complex and the degree of integration has grown higher and higher,while the processing and production methods of molds have correspondingly become more and more professional,single,detailed and indepth.Customers in need of molds for product development sometimes cannot find good mold suppliers for effective matching.At the same time,due to the rapid development of China's mold industry,China has become a low-value area for global mold manufacturing.Many overseas customers in need of molds come to purchase molds in China but cannot find a suitable mold supplier.Moreover,the fierce competition in the mold industry in China has deepened,the economic crisis has worsened,and the overcapacity has increased.At the same time,there have been some imbalances in the supply and demand of market resources among mold companies,such as imbalances in supply and demand of resources,difficulties in resource sharing and duplication of resources,resulting in a waste of resources of enterprises and society.Complying with the development trend of social science,technology and industry,meeting the needs of customers in the market,and utilizing the rise of the fourth industrial revolution,such as Internet information technology,industry 4.0,the Internet of Things and the “Made in China 2025” plan,with the opportunity to strengthen contacts and interactions among various social resources,this project establishes a mold trading project company engaged in the international trade,which provides information,help,support,and production technology solutions for upstream mold customers in mold sales,and value-added services such as resource integration,resource sharing,collaborative processing and effective management for downstream mold suppliers in mold purchase,so as to effectively match the company's resources for mold customers and suppliers,reduce production costs,improve the economic efficiency of enterprises,and realize an all-winning situation for customers,suppliers and the project.The thesis is divided into five chapters.First,it explains the significance of the times and business model of the project.Second,through the PEST,industry environment,five forces model,internal resource and value chain analysis,it systematically analyzes the external opportunities and threats,the internal advantages and disadvantages of the project;through the SWOT analysis,it studies and discusses the competition strategy,which is mainly focused on establishing an Advantage Opportunity Strategy for mold trading companies in the international trade supported by other strategies.Through the market analysis of global mold market SPT,the thesis puts forward the developing idea that it focuses on mold exports to developed countries in European and American countries,starts with the familiarity with product molds,and gradually develops the high-value automotive plastic molds and stamping mold market,as well as detailed 4P marketing strategies,human resources planning,compensation and staffing,project location selection,and project operations and processes.Finally,based on the statistics of a survey that I have conducted on a supplier which exports automotive plastic molds to European and American countries,through a series of financial forecast analysis and calculations,it is estimated that the initial total investment of the project will be 1.79 million yuan,and the investment can be recovered in one and a half years.After five years,the cumulative discounted cash flow of the project is 9.756 million yuan.Apart from the initial total investment,the project also has an investment return NPV(net present value)of 7.966 million yuan,much higher than investment expectations.Through the single-factor and two-factor sensitivity analysis of the project,the risk of the project is small,and the benefits are large.Even in a relatively pessimistic situation,there is a net present value of return on investment of nearly 6.326 million yuan.Through the multi-factor sensitivity analysis of the project,in the case of extreme changes of negative 15% in all factors,the net present value of the investment return of the project in five years still has a profit of 2,469,600 yuan.From this we can see that the project has good prospects,low investment risks and large returns,and the conclusion is that the project is worth investing.