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Business Plan On The Project Of TF Trusteeship Education Chain Center

Posted on:2019-07-25Degree:MasterType:Thesis
Country:ChinaCandidate:W H XiaoFull Text:PDF
GTID:2429330566487596Subject:Business administration
Abstract/Summary:PDF Full Text Request
Through the analysis and study of the status of the primary school trusteeship education market in Guangzhou,and the analysis and prediction of the future development trend,I find that there is a huge space and profit space for the primary school trusteeship guidance institutions,especially in the A primary school as the center and the A/ B/C/D four primary schools within three km.Teachers,meals and safety problems are particularly serious,but because the market is in short supply,parents have to put their children in these trusteeship agencies that worry them.The plan will take the four primary schools as the target market,to establish a brand,standardized,institutionalized,chain,and let the children eat happy and healthy,but also let parents rest assured of the TF primary school trusteeship education chain center.And through continuous improvement,we eventually realize the diversified development mode.By combining with the modern management theory I studied at the South China University of Technology in South China University of Technology,the business plan,combining the opportunities and advantages of his own and partners,makes an analysis of the competitiveness of the primary school trusteeship market in Guangzhou,especially the four primary schools of A/B/C/D,the market environment analysis,market demand analysis,and competition.Hand analysis,then using SWOT model analysis to determine the competitive advantage and market positioning of the center,and then determine the marketing strategy of the center;finally,through the compilation and calculation of related financial statements and other analysis of investment evaluation indicators,and through the policy,human resources,market and financial risk analysis and evaluation after giving the countermeasures.As an explorer on the way to start a business,I hope that this business plan can provide basic data and action guides for future operations,in addition to providing a feasibility report for the TF managed education chain center.For A/B/C/D four primary schools,the concentration of tutoring industry is low,and a large number of small counseling institutions occupy most of the market.The lack of professional standards makes the trusteeship coaching industry intermingled,the overall level of the organization's tutor team is different,and the organization's emphasis on interest and the progress of neglecting the ability are the common problems that the primary school trusteeship education industry is facing.Therefore,if TF primary school trusteeship education center is to gain a foothold in this industry,we must think deeply about the development strategy of TF primary school trusteeship Education Center.On the basis of introducing the related theories of the trusteeship guidance institution,the paper analyzes the social factors,the main problems of the industry,the problem of the industry root and the target market environment in the course of the development of the TF primary school trusteeship Education Center,based on the big environment such as the policy,the society and the industry.Then use the SWOT analysis,STP market positioning and blue sea strategy and other management practical tools to analyze the project.The strategy is: 1,to create a "beautiful" lunch,dinner and food environment,let parents and children feel that the TF hosting education chain center to eat is a kind of enjoyment,not a kind of enjoyment.To do the homework simply.2,define the TF trusteeship education chain center as a solution to the problem.All the beautiful experiences are naturally generated after solving the problem.From the point of "the safety and health hazards of not coming to the TF hosting education chain center",parents are aware of how important it is to choose a trusted Education Center.
Keywords/Search Tags:Trusteeship Education, Primary School, Business Plan
PDF Full Text Request
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