| The transition from traditional agriculture to modern agriculture is the inevitable trend of e-commerce to the development of modern agriculture.In recent years,e-commerce has fundamentally changed the development of the agricultural economy.E-commerce has far-reaching influence on China's agricultural modernization.The combination of modern agriculture and electronic commerce,e-commerce has entered the rapid development stage,the rural market is also gradually active,rural and farmers' information demand is exuberant,economic society has made remarkable achievements,agriculture has been greatly developed.However,under the environment of the overall economic and social development of our country,agriculture still needs to be further promoted.The core problem is that the development of agriculture in China is still in the process of advancing from traditional agriculture to modern agriculture,far behind the process of industrial development in our country.It is far behind the foreign countries,and the outstanding problem is the agricultural science department.There are many problems such as backward technology,insufficient agricultural marketization and so on.The practical development of electronic commerce has accumulated certain experience for the implementation of Chinese agriculture.Electronic commerce is the only way for modern agriculture.The rural market economy has opened up a broad market space for the development of e-commerce.The market demand of rural e-commerce has great potential.It is the strategic market for the development of agricultural economy in the future.The application of modern information technology has injected new vitality into the circulation of agricultural products in China.From the traditional mode of agricultural products hand opponents to the integration of various resources,the use of electronic commerce to build agricultural information application platform,the implementation of agricultural products electronic transactions,to improve the development of agricultural economy in China has a great role in promoting the development of the economy.The development of e-commerce not only solved the circulation of agricultural products in agricultural development,but also solved the circulation process of agricultural products under the traditional economy,formed a new circulation process with information flow as the core,and promoted the new development of agriculture.Therefore,this paper takes e-commerce as the background,makes a perfect analysis and summary,based on the integration and development of electronic commerce and modern agriculture,based on Liao cheng,consulting the statistical yearbook of Shandong province and the website of Shandong Provincial Statistics Bureau,and has a relatively clear understanding of the present situation of the development of modern agriculture in Liao cheng,which is aimed at Liao cheng city.The situation of agricultural development under e-commerce is found,problems and countermeasures are put forward.The first part of the thesis is the introduction part,which mainly introduces the research background and significance of this paper,the research status at home and abroad,the research content and research methods,and the innovation and deficiency.The second part mainly introduces e-commerce,agricultural products electronic commerce,the concept of modern agriculture and the model of agricultural product e-commerce.The theoretical part mainly talks about the transaction cost theory,the scale economy theory,the supply chain theory and the value chain theory.The third part mainly introduces the significance of e-commerce in promoting the development of modern agriculture.The fourth part mainly introduces the current situation and problems of Liao cheng e-commerce promoting the development of modern agriculture.The fifth part mainly introduces the experience of developed countries in promoting the development of modern agriculture,and puts forward relevant experience and inspiration.The sixth part mainly introduces the policy recommendations to achieve the development of modern agriculture in China's agricultural e-commerce. |
