Talkweb Information System Co.,Ltd Financial Strategy Research

Over the past 20 years,due to a major change in the environment of enterprise management,implement effective strategic management has become the primary problem of the development and prosperity of modern enterprise.Strategic management as a new management idea,has gradually penetrated into the marketing,production,human resources and finance and other functional areas.Talkweb information system co.,LTD.,has been the key stage of business transformation in the company,the company's financial management activities need more strategically planning and operation,with financial strategic guidance financial activities,strengthen financial management,so as to make the company to make better use of their own resources to play a greater advantage.This paper first introduces the related development of domestic and foreign financial strategy management theory and research results,and the basic situation of extension information system co.,LTD.Are introduced.Then Talkweb information system co.,LTD.,the internal and external financial strategic environment analysis,and through the SWOT analysis on the financial strategy environment are summarized.And then,this paper,Talkweb information system co.,LTD.,sets forth the financial strategic objectives,and around this goal,formulate the corresponding investment strategy,financing strategy and profit allocation strategy:in terms of investment,through strategic expansion,in the next three years,the company the size of the mobile education covers 20 provinces;Culture creative business introduction,create more resources,enriching the content of mobile phone animation;Mobile payment application "ticket" in the next three years to sign of the 90%of the country's resources,developing other mobile payment applications.In terms of financing,through a variety of financing channels to satisfy three strategic business development investment capital requirements;In terms of profit distribution,to deal with the company development,shareholder dividend distribution between the interests of the appeal,to motivation of employees and managers,give full play to the initiative and creativity.This article through to its dimension information systems co.,LTD.,financial strategy,on the one hand,suitable for the company's investment strategy,financing strategy and profit allocation strategy,and clearly the company's financial strategy implementation of the necessary security conditions,so that the company's business transformation strategy smooth realization,can also for other companies in business strategy formulation to provide theory and method for reference;,on the other hand,will also benefit from already learned in MBA courses to learn the knowledge into practical work,and help them to summarize learning and examination,improve their work level.