The Presentation Of Regional Features In TV Programs

Charming Qiongshan a special plan launched jointly by the Publicity Department of Qiongshan district and Hainan Story,a live story show produced by the comprehensive channel(now the economic channel)of Hainan Radio and Television.It is designed to show the development of Qiongshan district from three aspects:history and culture,economy,and the spirit of modern Qiongshan.Great love in Qiongshan is a special plan in the third issue of Charming Qiongshan.From the perspective of Qiongshan spiritual civilization,it is aimed at telling the heart-warming stories of the ordinary people in Qiongshan,and showing the spirit of Qiongshan people.The author participated in the planning,recording and promotion of Great love in Qiongshan is composed of three protagonist's stories:the times to convey the spirit of public morality model Yang Hai-rong,the showing selfless dedication cleaning operative Zheng Jian and the inheriting Qiongya revolutionary spirit little tour guide Hong Zhi at Yunlong Central Elementary School.This paper will take about showing the regional characteristics in the program Great love in Qiongshan planning,shooting,production and promotion from the standpoint of a director.The paper is divided into four parts.The fist part will take about the initiatives of Great love in Qiongshan program and the outline of introducing the Qiongshan district,including the determination of the program mode of Hainan Story,the design of the program segment,the planning thinking of the program narrative mode,and the special program planning in Qiongshan district based on the program mode.The second part will analyze the creative ideas of the script from three perspectives public morality,selfless devotion and the ‘red spirit' heritage,including the story of the event point design,each story conveyed by the spirit of different regional characteristics.The third part is a detailed description of the production process of Great Love in Qiongshan including the theatrical scenery and performance inside studio,and the re-creation of real-life story outside studio.The final part will focus on the post-production and promotion,including the re-creation of narrative images and the means of multi-platform propaganda.In the end,we will summarize some experience and any deficiencies in the program production and try to make feasible recommendations for future programs.