Research On Blockchain Technology-based Digital Works Management

The rise of knowledge payment and the redistribution of networks value have enabled more companies and individuals to actively participate in the creation and sharing of digital works(H5,APP,soft text,game demo,paper media,academic articles,etc.).However,serious piracy,copyright disputes,and personal information have been leaked and falsified.This phenomenon is particularly serious in the field of digital works,which seriously affects the enthusiasm of the original authors.However,the blockchain technology brings a new opportunity for digital works management with its natural characteristics.Due to its complexity,the start-up blockchain firms in the market are not very user-accepted.Many digital works management platforms still hold a wait-and-see attitude on whether to implement blockchain reform or not.So in order to let users better understand the benefits that blockchain technology can bring,and let the platform know when to carry out blockchain reform.This article has developed the following research.Firstly,the theory of digital works and blockchain technology's concept,working principle,and advantages have been analyzed,aiming at finding the research essence and blanks of previous literatures on blockchain and digital works management.Secondly,the theoretical models of traditional and blockchain digital works management are analyzed,refined and compared according to the distribution and management logic of digital works.Thirdly,the networks propagation rate and the transaction average negotiated price variables are added to calculate the two platforms' revenue based on the traditional logistic growth model.2,925 and 2,961 data are respectively called to fit the creator's yield curve in Matlab from the perspective of the relevant stakeholders on the blockchain digital works management.Fourthly,a revenue model of the digital works management platform is established through the calculation of advertising fees,handling fees,service fees and platform construction costs from the perspective of utility,the relationship between creators' capacity and platform's revenue can help companies make decisions.Finally,the Axure software was used to build the front-end page of the blockchain digital works management platform,and the process of digital works' chaining,distributing and trading was implemented in Ethereum,using Solidity language.The representative blockchain company-Paper Gui Technology Co.,Ltd was select as a case study to verify that this paper's research conclusion is useful for the decision-making of enterprises.The research results show that the creators' income in the blockchain digital works management platform is always higher than the traditional digital works management platform under any circumstances;When the construction cost of the marginal infrastructure platform is greater than the single transaction fee: if the originals' number is less than the insensitive system capacity,the blockchain digital works management platform can obtain more revenue;in contrast,the traditional one is a better choice.When the construction cost of the marginal infrastructure platform is less than the single transaction fee: if the originals' number is less than the insensitive system capacity,the traditional digital works management platform can obtain more revenue;on the contrary,the blockchain one is a better choice.