H5 Page Design Based On APP Information Flow Advertisement

With the rapid development of the mobile Internet,user data has exploded.In particular,the increasing number of mobile Internet users has led to the continuous enrichment of mobile Internet service scenarios,the accelerated increase in the scale of mobile terminals,and the continuous expansion of mobile data volume,creating more value mining space for the mobile Internet industry.The continuous development of the mobile Internet has attracted a large number of users to social media,and has continuously accelerated the change of the communication environment.This has made the push service group of APP advertising a very important form of advertising.In the existing APP advertising format,stream advertising occupies a major position.After the author's analysis of the current information flow advertising knowledge,there are some shortcomings in the analysis of the information flow advertising form.The author hopes to use the rich interactive experience of H5 page's visual,auditory,tactile and other senses to create information.Stream advertising,enhance the form of advertising,improve the design of advertising,and secondly combine the convenience of information flow advertising to achieve the best effect of advertising.This paper is divided into five chapters.The first chapter is an introduction.It introduces the research background,purpose,significance,research status at home and abroad,research ideas,methods and problems to be solved,and clearly defines the research of the subject.The second chapter clarifies the profile of APP information flow advertisement,and explains the current status of APP industry,the bottleneck of APP advertisement development,the description of information flow and the meaning and characteristics of information flow advertisement under the background of mobile internet,information flow The development status of advertising;the third chapter explains the definition of H5 page and its advantages and types,summarizes the design method of H5 page,analyzes the design strategy;the fourth chapter combines the actual information flow advertising case and H5 advertising case analysis In the fifth chapter,according to the design strategy summarized in the previous article,the practice topic of DaguangSai wahaha AD calcium milk is combined,and the H5 page design based on APP information flow advertisement is summarized and summarized.In summary,this research hopes that people can use theory and practice to understand and grasp the design method of H5 page in APP information flow advertisement more intuitively and comprehensively,and explore a design for H5 page of information flow advertisement.Inspired new ideas.