Research On Growth Strategy Establishment And Implement Of DL Company

Today,information and communication technologies are advancing by leaps and bounds.The development of new technologies such as 5G,Internet of Things,cloud computing,big data,virtual reality,artificial intelligence,3D printing,and quantum communication has made the information and communication industry grow larger.It is very important for traditional communication companies to seize opportunities and take advantage of the opportunities brought about by the development of new technologies to achieve their own rapid development.Under the guidance of enterprise strategic management theory,this paper studies DL company by means of literature research,observation interview,classification contrast analysis,tool analysis and so on.This article first analyzes the internal and external environment of DL companies.Through SWOT analysis,it is pointed out that DL companies are facing huge external opportunities and internal challenges.They put forward a new enterprise growth strategy,design a growth strategy development path,and implement the growth strategy.At the same time,it has formulated strategies to implement safeguards.This paper studies why enterprises should make new strategies? How can growth strategies be developed? How to implement the growth strategy and ensure the successful implementation of the strategy? Taking DL company as an example,the combination of theory and practice is studied and demonstrated.The main conclusions of the article are as follows: First,to reflect the competitive advantage,the resources and capabilities of the enterprise must be as unique and valuable as possible,and other enterprises are not easy to have or can not be established in a short time;Second,the level of corporate profitability depends to a large extent on the competitive structure of the industry.Third,when there are huge opportunities outside,it tends to choose a growth strategy,especially when there is an advantage within the enterprise,it should choose a growth strategy.Fourth,Corporate strategy is vital to the enterprise.The growth strategy solves the problem of stagnant business performance and achieves a higher level of development.Finally,when the company does not have sufficient resources or capacity,the merger can make the enterprise more fulfilling.Resources to implement the established strategy.The results of the paper may have the following two aspects of innovation and contribution: First,the combination of macro and micro methods,Porter's five-force model,SWOT analysis method to comprehensively analyze the opportunities and challenges of DL companies,and propose a growth strategy,while on the DL The company's growth strategy is formulated from the company's diversified growth and strengthening its internal business strategy.It differs from most of the previous research by a single strategy;it provides a more comprehensive and in-depth solution;This article is a comprehensive and in-depth study of the DL company strategy and summarizes the output.It has certain reference significance for similar traditional communication technology service enterprises in strategic management.