Research On The Phenomenon Of Ridicule Culture Communication In Social Media

Teasing was first used in ACGN(animation,cartoon,game,novel),then it was widely used in films and variety shows,and now it has been applied in every field of daily life and evolved into a new cultural type."Ridicule culture" is a kind of subculture in which symbols form a stable style of expression in the process of encoding and decoding,and the deep meaning is extended from it.Ridicule culture is mainly active in weibo,BBS and other social media,among which weibo with the characteristics of national ridicule is the most representative.Social media has opened up new channels for the audience to voice their opinions.The high matching of scene adaptation of social media and the high matching of social media and ridicule style exactly meet the communication requirements of ridicule culture in social media.This paper mainly USES text analysis and literature analysis to study the "ridicule culture" in social media.According to the relevant theories and viewpoints of the school of cultural studies,the composition and characteristics of the communication of ridicule culture in social media are summarized through the analysis of the ridicule text.This paper attempts to reveal the influencing factors of social media to promote the spread of ridicule culture,and analyzes the characteristics,process and results of ritual resistance between social media and mainstream culture in the process of social media communication.Finally,this paper will elaborate the value and reflection of social media in the dissemination of ridicule culture as the full text.On the one hand,ridicule culture can release personal emotion and has positive significance to individual and social development.On the other hand,ridicule culture in social media is rebellious to mainstream culture and value.While ensuring the vitality and independence of teasing culture,we should avoid hitting the mainstream value and the core status of mainstream culture.