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Research On Group Communication Of Two-dimensional Virtual Community

Posted on:2020-12-24Degree:MasterType:Thesis
Country:ChinaCandidate:Y W ZhengFull Text:PDF
GTID:2428330596478605Subject:Press and Communication
Abstract/Summary:PDF Full Text Request
Along with the rapid growth of the generation of young people after the 90 s and 00 s,they gradually entered the public eye,and the stratification of the social main structure changed greatly.From the post-70 s and post-80 s,the member structure of the social subject was transformed into 90 after,after 00.The dominant social main structure,thus,the secondary culture of the second generation,which is followed by the post-90 s and 00 s,as a favorite and respected subculture,has also been widely discussed and discussed,becoming the object of research and emerging fields.The second-generation youth subculture originated in Japan and was introduced to the Hong Kong region of Taiwan.On this basis,it was introduced to the mainland.With its unique cultural connotation,aesthetic standards and expressions,the second-generation youth subculture has a certain communication space in the widespread dissemination of mainstream culture and the established cultural environment.It is mainly presented in the form of childlike graphics and children.The perspective of the world is to examine and describe the world view,and to establish a value system,which is presented in two dimensions,which is different from the real world of three dimensions.Some people who love and are keen on the second-generation youth subculture gather together because of their interests and preferences,including the convergence of reality to form interactions,and also the aggregation of the Internet to form a virtual community.The main research object is limited to two.Dimensional virtual community group communication.In the second-element virtual community group communication,the bilibili barrage website is the most typical.The B-station is the most typical secondary element aggregation platform in China,with many secondary elements and sections distributed.In-depth research,select Cosplay this section,take the Cosplay virtual community of B station as the entry point,carry out in-depth research,and expand it to conduct comprehensive analysis and demonstration.As the typical sub-culture of the second element,Cosplay is characterized by a better combination of the two-element culture and the three-dimensional culture.It is the connection point between the second-element culture and the three-dimensional culture,and has great space for innovation and space for propaganda.And value has been widely welcomed and disseminated among the young generation.This paper mainly analyzes the inner psychological level of the members of the second-element virtual community,and analyzes the inner psychological state of the members of the virtual entity and the daily social life through the "master me" and "guest" theory and the "mirror" theory.In the case of communication and communication;through the "coding" and "decoding" theory to analyze the process of communication and symbolic interaction of the community communication of the two-dimensional virtual community;through the "playing drama" theory to analyze the social communication and interaction of the community communication of the secondary virtual community.Starting from the Cosplay community of station B,this paper studies the group communication of 2-dimensional virtual community.Mainly USES text analysis,network ethnography and depth interview method,for the two dimensional virtual community groups present situation,the two dimensional virtual community groups spread and its characteristics,two dimensional virtual community groups spread the internal mechanism,the secondary yuan the reconstruction of the virtual community and for the second reflection and prospect for the spread of virtual community groups are studied and discussed,at the same time,combining with the theory of symbolic interaction in the "Lord" and "guest I" theory,"in the mirror I" theory,the theory of quasi play "and other relevant theories,mainly in text statistics and analysis of quantitative study and in-depth interview of qualitative research.Firstly,the paper describes the current situation of the quaternary virtual community in detail,mainly from the formation reasons and conditions of the quaternary virtual community,the members' activity fields of the quaternary virtual community and the characteristics of the quaternary virtual community.The reasons and conditions for the formation of the 2-d virtual community mainly include the group anxiety caused by social pressure,and it is in the period when the 2-d Cosplay visual system subculture is booming.Internet technology and platform provide the discourse space and aggregation field.The scope and field of activities of members of the 2-dimensional virtual community are described in detail,which are mainly divided into "Cosplay for house dancing" area,"Cosplay for photo album photography" area and "Cosplay column",and the characteristics of 2-dimensional virtual community,a special group of teenagers,are summarized.Secondly,it summarizes the characteristics of the group communication of the two-dimensional virtual community,such as two-way interaction and feedback enhancement.Mobile social attribute is obvious;The decentralization of user-generated content and the clear sense of division and boundary formed by interest.Thirdly,starting from the internal mechanism of the group communication of the two-dimension virtual community,this paper discusses the factors affecting the effect of the group communication of the two-dimension virtual community and the functions and functions of the group communication of the two-dimension virtual community.Factors affecting the group communication effect of the two-dimension virtual community mainly start from all members of the community and opinion leaders,establish the group standard consciousness and system,and expand the communication influence with the help of opinion leaders.When discussing the function and function of the group communication of the two-dimension virtual community,it mainly explains from three aspects: releasing pressure to achieve self-realization,enhancing group cohesion and easily triggering "collective behavior".Finally,the paper describes the impact and reconstruction of the group communication of the two-dimension virtual community at the present stage,which is mainly impacted by the different communication modes of the three parties,including the mainstream culture and mass communication.The impact of interpersonal communication in offline communities and the impact of group communication environment in virtual communities.B stand for Cosplay secondary yuan virtual community groups spread as a kind of very typical virtual community transmission way,study its propagation process and spread rule,finally in the communication process and the problems exposed by the current development has a profound understanding and insight,to suggest the feasibility of the concrete,for two dimensional virtual community groups spread itself,has a certain reference value and practical significance,can form in the future development of a standardized the culture of the all-round development of the new mode and new landscape.
Keywords/Search Tags:B station, Cosplay, Secondary subculture, Virtual community, Group communication
PDF Full Text Request
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