Study On The Law Of Communication Of Scientific Achievements In Virtual Communities

Science,an innovation force,can promote social progress.While science communication can promote social understanding of science.Now,the development of science has gone far beyond the personal understanding.The cognition of people has constantly been refreshed.And the fancy of world were reconstructed by human beings.The distance between the scientific community and the general public has become more and more far-reaching.So,the significance of scientific communication has become even more highlight.It is a necessary choice to introduce advanced scientific achievements to people.On the one hand,social members are encouraged to care about the development of science,to reduce the distance between science and people.On the other hand,it utilize science to feed the public and enhance them scientific literacy.SO,the innovative power can not be inexhaustible.Along with the development of technologies,scientific communication utilize the Internet and social networks for expanding.More and more science communicators exploit social networks to establish virtual communities for science communication.How to diffuse scientific achievements and persuade people to accept new scientific concepts in the special context is a meaningful question.This paper based on the theory of innovation diffusion,taking gravitational waves as an example,plan to study the law of the communication of scientific achievements in the virtual community.The paper plan to explore the spreading process of scientific achievements from communicator to content,and summarizes the law of communication,and provides a reference for scientific communicators.This paper is divided into five chapters.The first chapter is the introduction,discussing the research background,the purpose and significance of the research,expounding the definition of the concept,theoretical framework,research object and method.The second chapter is literature review,listing the research results of virtual community,science communication and innovation diffusion at home and abroad.The third chapter is the main body of my study.Using data analysis tools to summarize the dissemination characteristics of scientific achievement in virtual community.The communicator has the characteristics of cross-border movement,discontinuous communication and complex position.The disseminate content has the characteristics of diverse text and sundry narrative.The disseminate results has the characteristics of original power and single impression.The fourth chapter elaborates the revelation of gravitational wave's propagation based on virtual community.The study found that virtual communities imply realistic relationship.Apart form this,the paper discuss that the transformation of scientific terms and the sustainability of scientific communication.The last part is the conclusion,summarizes the conclusions of the study,to clarify the lack of this study.