A Preliminary Study On The Immersion Communication Of "Harry·potter"

With the development of technology,communication is moving into the era of immersive communication.Based on the multi-dimensional social environment and network environment,this paper combs the concept of immersive communication.The revolutionary changes in the world-class IP of"Harry Potter" will be detailed analyzed in the immersive dissemination of technology-led,human-centered communication center and the realization of the interaction between people and the virtual environment basis.This article analyzes the information composition and the use of communication technology of "Harry.Potter".It points out that the success of the cultural industry is not a single chain,but an interactive mechanism that integrates technology,products,and fans.By observing and researching "Harry Potter" fans,it is pointed out that the identity of the traditional audience has subverted during the development of immersive communication,also gradually breaking the simple human-computer interaction model.Spiritually immersive media users are acquiring new identities that integrate consumption and creativity.It focuses on the renewal of communication technology on the basis of improving the cultural connotation and then makes itself more vigorous.Under the background of the pan-entertainment era,understanding the development trend of communication technology and the direction of the development of the cultural industry is of constructive significance to the improvement of the country's soft power.The immersive transmission is changing the long-term human settlement lifestyle and combining it with the cultural industry can better promote the development of the cultural industry."Harry·Potter" has been renewed for 20 years.In the age of pan-entertainment,the immersive communication has provided new ideas for cultural communication.