| With the continuous promotion of the integration of the country's three networks,digital TV has ushered in a new era.As one of the emerging industries in China,lottery has been promoted over the years and gradually spawned the online sales model of Internet lottery.But,due to the lack of effective external supervision of Internet lottery,the state officially halted the online lottery sales in 2015.In this context,to build a lottery sales management system that meets the characteristics of the wide grid business,can not only realize the whole process of digital TV lottery,but also promote the lottery in the application development on TV to achieve the win-win situation of digital TV and lottery.This paper is based on the research of existing Internet/mobile Internet lottery sales system,analyzes the functions needed for the purchase of lottery on interactive TV,and based on the characteristics of radio and television networks,establishes the service platform of interactive TV lottery commission network architecture.Combined with the characteristics of interactive TV user behaviors,the operation mode of cross-screen interaction between mobile phone and set-top box was adopted to optimize the user's purchase process.With programming technology,the database model is established,and the whole system was designed and implemented in detail.Finally,the platform has been tested in terms of function and performance,the actual operation steps and operation of each main module of the platform are described in detail.The realization of the WASU interactive TV lottery service platform,not only can expand the number of WASU digital television,brought the growth of business profit to WASU TV,but also meet the demand of digital TV users.The key is that it provides a new way for lottery sales,which has certain reference value and significance for studying how to improve the development of Chinese lottery industry. |
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