The Research Of Broadcasting And Hosting Paralanguage Style

In the television communication of broadcasting and hosting,announcer and host not only by the sound language to express,and also by resorting to human visual and auditory language to convey information,express feelings,interpret views,communicate with audience.As the art of broadcasting and hosting,its communication language should be artistic,bring beauty and enjoy.With the leaps and bounds of television transmission technology,and the growing pursuit of audience of television visual effect,from the perspective of aesthetics to study the broadcasting and hosting paralanguage style is particularly important.The broadcasting and hosting paralanguage style is formed by the long-term auxiliary use of paralanguage,then formed the paralanguage features,manner and style,in the process of transmission of broadcasting and hosting.By comparison,it has the characteristics of uniqueness,sensibility and consistency.Then I investigate the broadcasting and hosting paralanguage style' evolution course in our country,it was born with the birth of the television broadcast,with the development of TV broadcasting,has a long evolution course:from 1958 to 1978,is China's broadcasting and hosting paralanguage style's germination period;From 1978 to 1998,is China's broadcasting and hosting paralanguage style ' s formation time;Since 1998,is a diversified development.Through the analysis of large amounts of television study found that with the development of The Times,the announcer and host showed a variety of broadcasting and hosting paralanguage style.If classify them,can be divided into four categories,one is composed contracted type,simple program announcer formal dress,cadence class language is the manifestation of this style.Second,cordial nature,host knowing expression,conversation and comfortable space and timely arrangement items reflected this kind of style;The third one is fashionable and generous type,host' rich posture,frequent physical contact,standard time control are expression of this style;The fourth is pure and sweet style,host always imitate the child's nonverbal habits,and naive expressions and the modelling of tong qu,therefore their paralanguage style can be summarized as pure and sweet type.The formation of broadcasting and hosting paralanguage style is influenced by two aspects reasons:the subjective aspect and objective aspect.From the subjective aspect,its formation is closely related with announcer and host,such as his or her traits of character,image temperament,life experience and aesthetic pursuit;From the objective perspective,age and ethnic style,programs and columns positioning will affect this pair of formation of broadcasting and hosting paralanguage.Style is the sign of mature artists,broadcasting and hosting paralanguage style is the pursuit of each announcer and host should have.According to the characteristics of the television itself,aesthetic pursuit of broadcasting and hosting paralanguage style are:real,nature,and finding the beauty of life;having both outer and inner at the same,tempering personal style;Harmonious sound and picture,creating the beauty of artistic conception;achieving to the audience,and to achieve communication goal.The broadcasting and hosting paralanguage style has its abundant theory dimensions and need to be more academic attention.