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Research On The Operation Of Children's Taekwondo Training Institutions In Luoyang In The Perspective Of "Internet +"

Posted on:2021-02-18Degree:MasterType:Thesis
Country:ChinaCandidate:H WuFull Text:PDF
GTID:2427330626964911Subject:Humanities and sociology
Abstract/Summary:PDF Full Text Request
Along with the widespread infiltration of the "Internet +" concept in all areas of people's social life,education and training institutions are facing the impact of modern information technology and the development of the Internet.Under the tide of continuous deepening reforms in China's education field,the education and training industry,which is part of the education market,will have broad development space in the future.This article is based on the operation of children's Taekwondo training institutions in Luoyang.By investigating the operation status of children's Taekwondo training institutions in Luoyang,and comparing the development trend of "Internet +" to the possible impact of children's Taekwondo training institutions,this paper analyzes the "Internet +" in the perspective of the development strategy of children's Taekwondo training institutions in Luoyang.The study takes the operation of Luoyang children's Taekwondo training institution as the research object in the "Internet plus" environment.By using the methods of literature,questionnaire,interview,field investigation and mathematical statistics,the paper studies the operation of Luoyang children's Taekwondo training institutions under the background of "Internet plus",from the aspects of capital investment,organization and management,publicity and teaching.At the academic level,we analyze the possible impact of Internet plus on all levels.The research shows that "Internet plus" broadens the marketing method of children's Taekwondo training institutions in Luoyang,and leads to the innovation of teaching methods,making the teaching process more open and efficient management organization.According to the operation of children's Taekwondo training institutions in Luoyang under the environment of "Internet plus",through analyzing the influence of Internet plus on the operation of children's Taekwondo training institutions,it is found that there are many problems in the operation of Luoyang children's Taekwondo training institutions,such as the single educational products,the lack of personalized service,the quality of service to be improved,and the relatively backward operation channels.Question.And put forward the following operational strategies: design education products and services for the actual situation and personalized needs of customers,combine offline and online teaching,optimize service quality,improve customer experience,build a "micro" marketing platform suitable for their own development with the help of wechat and microblog;optimize marketing methods and content,and choose a business that is more easily accepted by consumers Marketing means to carry out publicity and promotion;give full play to the powerful role of the third-party online group buying platform to improve the conversion rate and transaction rate;optimize the process of mobile payment,control the last link of marketing;maintain the Internet reputation of customers,and improve the satisfaction of students and their parents with each service link.
Keywords/Search Tags:"Internet +", children's Taekwondo training institutions, operation
PDF Full Text Request
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