A Study On The Influence Mechanism Of Guanxi Network Power In Chinese Context

Open market environment and the fast iterative techniques make the growth of enterprises is becoming more and more difficult,"good self alone,dominating the market" no longer exists," symbiosis of cooperation,together with total" become a new proposition of organization development,the existing network power theory mainly comes from the west,however,domestic scholars in the study of native enterprise network more is copied to verify the applicability of the theory of western powers,the lack of combined with local companies conduct the thorough research to the reality,especially for China in the transition of the new normal enterprise network cooperation under the reality,the applicability of the theory of network power and influence still exists big research space.Based on the embedding theory and resource dependence theory,this paper studies the relationship among "guanxi",institutional environment,network structure and network power in China by using multiple regression analysis and structural equation model analysis.Firstly,this paper sorts out relevant literatures on "relationship",institutional environment,network structure and network power in China.Secondly,based on the embedding theory and resource dependence theory,the research hypothesis is proposed and the conceptual model is constructed.Then the questionnaire is designed according to the measurement indexes of various variables in the existing research.Finally,SPSS and AMOS were used to analyze the data and test the hypothesis.Through the research,this paper draws the following three conclusions :(1)"guanxi" in China has a significant positive impact on the network power of local enterprises,indicating that the traditional relationship culture,which has been deeply rooted in the hearts of people for a long time,has already played an irreplaceable role in the formation and development of enterprises and networks;(2)both the centrality and the structural hole of network structure play an intermediary role in the influence of Chinese "guanxi" on network power.Local enterprises can gain access to better network node enterprises through Chinese "guanxi",improve their resource and information advantages through connection,and achieve rapid development.(3)the more perfect the institutional environment,the positive effect of Chinese "guanxi" on network structure centrality is not significantly affected,but the positive(4)effect of Chinese "guanxi" on network structure hole is gradually weakened.In this paper,the study tested the applicability of western theory and provided network power theory more evidence based on the Chinese situation,to a certain extent enrich the research of enterprise network power,lay a solid foundation for later scholars research,to further deepen China's situation of the management practice and management theory of western context dialogue,and promote the development of China's enterprise management theory.At the same time,it can effectively guide the formation of the power interaction structure conducive to the development of enterprises,which has important practical significance for the reasonable allocation of network power of Chinese enterprises.