Study On The Coupling Between The Competition Performance Industry And The Tourism Industry In Qingdao

The coupling of competitive performance industry and tourism industry is an international trend.The significance of industrial coupling lies in reaching the target of over 100 billion yuan of sports industry and over 210 billion yuan of tourism consumption in Qingdao by 2025.Therefore,this essay takes Qingdao as an example to study the coupling effect of the two industries,in order to promote the industrialization process of Qingdao and improve the industrial economic efficiency.This research is based on the current situation of Qingdao’s competitive performance industry and tourism industry,and on the theoretical research of Industrial Economics,Sports Industry,Sports Management and other related disciplines.By using the theory of urban competitiveness,PEST research and expert interview,this essay analyzes the internal and external environment of the coupling of the two industries in Qingdao,finds out the effects of the coupling of the two industries,and advances some countermeasures for the coupling of the industries.The contents of this study include: The description of the development of Qingdao’s competitive performance industry and tourism industry;the external environment of Qingdao’s coupling industry mainly includes government policy,market competition,multi-demand,scientific and technological progress;The internal factors of industrial coupling include the coupling of product,capital,industrial structure and industrial layout,which will produce cost effect,innovation effect,structure effect and value chain effect.In view of the city,the region,the domestic angle of view and the international angle of view,it puts forward the countermeasure of the industry coupling.The main conclusions of this study are: 1.The imbalance of supply in Qingdao has made a challenge to the coupling of the competitive performance industry and the tourism industry.The sports service industry,represented by the competitive performance industry,accounts for a low proportion of the total industrial output value,and the problems of tourism industry,such as insufficient market and resourcesdevelopment,need to be solved urgently.2.The coupling factors of competitive performance industry and tourism industry in Qingdao mainly include government policy,market competition,diversified demands and times practice requirements.3.In Qingdao,the coupling of competitive performance industry and tourism industry the key factors are product,capital,industrial structure and industrial layout.4.The coupling of competitive performance industry and tourism industry in Qingdao has positive effect on industry cost,structure,chain and innovation.5.In order to realize the positive coupling of competitive performance industry and tourism industry in Qingdao,the development strategies should be formed from the perspectives of intra-city,inter-region,domestic and international.The main suggestions of this study are as follows: In order to reduce the risk of entry,the Qingdao municipal government should provide some preference for the coupling of competitive performance industry and tourism industry at the level of policy and regulation.The government also needs relax industrial regulation and improve the governance mechanism.Qingdao colleges and universities should speed up the training of talents for various nodes of competitive performance and tourism.It is suggested that qualified colleges and universities should offer sports tourism,competitive tourism and other related majors,to train macro-management personnel,teaching and researching personnel,Technical Operation Personnel,management personnel and basic service personnel,and committed to training composite talent;Relevant enterprises,as copyright owners and intermediary service organizations in Qingdao should speed up the pace of independent research and development of independent innovation,and ban all backward disadvantageous elements in their fields of operation actively committed to the coupling of competitive performance elements and tourism elements to enhance efficiency;Tourists and spectators in Qingdao are constantly renewing their concepts in the process of socialization,it will the attention to sports competitive performances with the participation of National Fitness.And it will participate in tourism activities and competitive performance activities into the important position of leisure activities,for the competitive performanceindustry and tourism industry to help it to develop.This article mainly uses the qualitative induction research,proposes the researcher to use the coupling degree evaluation and the coupling synergetic degree evaluation to do the deeper level research in the future.