Body Words In Cosmetic Network Community

Plastic surgery has become a popular phenomenon in today’s society.More and more people choose to change themselves through plastic surgery.China has become the fastest growing country of cosmetic surgery industry in the world,and cosmetic surgery has gradually become the topic of daily chat.At the same time,is cosmetic surgery a passive choice for women under the double oppression of consumer culture and patriarchal society,or is it a self-choice through body modification?This issue has also been the focus of scholars’attention and debate.Based on the"body"as the main clue,body sociology as the main theoretical background,adopt the method of network ethnography,KM plastic beauty QQ group as the research object.Through the analysis of the text and the summary of interviews,it observes the relevant discourse patterns of members of the network community,understands the influence of the network community on cosmetic cognition and attitude,then analysis reflects the view of the body in the network community.This article mainly has six chapters.The first chapter is the introduction,which introduces the background,purpose,method and object of the research,combs the research results of body problems and cosmetic phenomena at home and abroad,and explains the concept of cosmetic surgery used in this paper.The second chapter analyzes the history and sociality of female aesthetic standards,and then discusses the influence on the body aesthetics of QQ group members from three aspects:media environment,gender power and the progress of plastic surgery technology.Chapter three analyses QQ group members’cosmetic motives from the perspective of"capital",including their needs in love,occupation and social interaction.Chapters four and five discuss the information exchange and interaction in QQ group,observe the information exchange and emotional expression of members in the group,and analyze the influence of network community on their body outlook,attitude and behavior in this process.Chapter six discusses the uniqueness of QQ group and women’s body outlook in cosmetic behavior.The purpose of this paper is to emphasize that women,as a subject with active behavior,are pursuing physical beauty while developing their own body consciousness.Although inevitably influenced by the media,consumer society and medical technology,they have been actively seeking physical transformation.Although cosmetic surgery is a controversial and risky option,it is not blindly oppressed and unable to resist,and the initiative behind it can not be ignored.