Research On "Symbolization" Of Visual Image Of Daily Porcelain Brand

Society is a huge world composed of numerous symbol elements.Different interpretations of different symbols interpret the world within the reach of the eyes.The transmission of symbols is the transmission of information,or through the symbol,a meaningful materialized carrier that can be perceived as a medium to communicate between people and the world.What are symbols made of,how are symbols interpreted,how are symbols assigned,and how are symbols assigned to better understand our infinite world? This article intends to use the theories of symbols and semiotics as the theoretical basis of this article.The main research object of this article is the visual image of the domestic and foreign domestic porcelain brands,taking a large number of cases of the evolution process of the visual image symbols of the domestic and foreign domestic porcelain brands to analyze the reasons why the comparison with the domestic porcelain brands can last for a long time.Through the analysis of the design code of the visual image of the daily porcelain brand,the behavior process of transmitting one's own products,ideas,etc.to the audience,this paper sorts out and sums up the rules of the visual image of the daily porcelain brand,and how to better transmit it to the audience,and how to be better accepted by the audience,thus enabling enterprises to benefit and stabilize brand loyalty,which is the main purpose of this paper.The five rules of symbolization,localization,chronology,conciseness and internationalization of the visual image symbols of daily porcelain brands are obtained.The selected topic is in the field of daily porcelain,taking semiotics as the theoretical fulcrum to analyze the brand visual image of daily porcelain.First of all,sum up the necessary theoretical knowledge;Secondly,it analyzes the visual image cases of the brand of daily porcelain.Finally,find out the agreement point between the two and make a summary analysis.The aim is to provide a brand-new perspective for the visual image of the daily porcelain brand that few people pay attention to.