A Report On The Translation Of Website Information Of Yutang Translation

With the development of globalization,countries are lined together more closely.And at this moment,the importance of translation are undeniable.On this basis,it presents the value and significance of the translation industry.More and more companies prefer the Internet as the advertising method,which is also a good approach to improve the company's image.Therefore,the quality of the translation of website materials will have a direct impact on the effect of communication in the process of translation.Translators should pay attention to foreign readers' reading habits and English writing characteristics.In order to realize the informative and vocative function of the publicity materials,the translator breaks the original form of the materials.This report analyzes the translation of the website of Yutang Translation Company from the perspective of Vermeer's skopos theory to discuss the translation of publicity materials.A variety of flexible translation methods have been adopted to achieve the purpose of translation text.In the process of translation,the translator uses paraphrase,annotation,simplification,addition & abridgment,coherence to deal with the translation of words,sentences and discourse,in order to make the translated text more acceptable and comprehensible.Finally,the translator summarizes the deficiency and suggestions for further study.The purpose of this translation task is not only to make more people know Yutang Translation company,but also has a certain reference value for the construction of website promotion and other related text corpus,hoping that this report can be used as a parallel text translation after the day.