| More and more countries in the world today have established the promotion of cultural soft power as a national strategy,and the cultural competition has been fully upgraded.The Nobel Prize for Literature has become the arena of literary power and influence in various countries due to its unique world status.Through understanding the reports of the mainstream media in the United States on representative writers related to China,the country’s image was mapped from media reports of cultural events.This article selects the reports in the New York Times about Pearl S.Buck,Gao Xingjian and Mo Yan,the three Chinese-authorized writers,and uses news discourse analysis methods and text analysis to demonstrate the changes and causes of the Chinese national image in the Nobel Prize for Literature.There are six chapters in this article.The first chapter of the first chapter discusses the research origin,research path,research significance and innovation of this topic.It mainly explains the rationality and necessity of Chinese image shaping in the Nobel Prize for Literature and the topic.Take the feasibility of news discourse analysis and text analysis methods.The second chapter,the theoretical basis and literature review,mainly sorts out the theoretical development of national image and Chinese image from the fields of literature and culture research,international relations and communication.This article also reviewed the characteristics of China’s image in the Nobel Prize for Literature in China and in the New York Times.Chapter 345 is a discourse analysis of Pearl S.Buck,Gao Xingjian and Mo Yan in The New York Times.By associating the writer’s image with the official discourse,it is concluded that Pearl S.Buck is a blender of Chinese cultural characteristics,Gao Xingjian is a rebel and oppressed,and Mo Yan is a supporter of Chinese culture.Through the analysis of the images of China’s national image presented in the report,the media image of China’s national image was observed.Chapter 6 analyzes the characteristics of the reports of the New York Times on the three writers,and finds that they adopt a dual narrative perspective,and that both the reporting style and the reporting tend to change with the authors.And through analysis of the diachronic reports of the three writers,it shows the characteristics of Chinese images that are characterized by political and social images in the American media.The political image shows the change from the care of the weak to the critique of the authoritarian state.The cultural image changes from the grand narrative of the upper level to the ordinary life of ordinary people.The economic image involves less content.The tendencies of the report are rooted in the nature of Sino-U.S.relations and the appeals of U.S.interests,referring to the intertextual and isomorphic relationships between the social context and news texts. |
