| The innovation and integration of the cultural industry has become an increasingly important element in the development of the country.Chinese excellent traditional culture is the spiritual lifeblood of the country and the nation,and the cultural essence condensed during the growth of the Chinese nation.Our country has 5,000 years of traditional culture accumulation,which is the nourishment to promote the flourishing development of cultural and creative product design,and to integrate China's outstanding traditional culture into modern product design has become the current trend of design.The Han Dynasty was a period of high development of politics,economy,culture,and art.It was one of the symbols representing China.The commonality of aesthetics such as music,art,and architecture that appeared in the Han Dynasty has always been a popular theme of keen research in academic circles.Today,as China gradually attaches more and more importance to traditional culture,"cultural return" has also attracted the attention of the design community.Therefore,this article selects the representative Han dynasty in Chinese feudal dynasties,and analyzes consumers' understanding of the "Han Dynasty style" in Han culture from the perspective of cognitive semantics.From the perspective of cognitive semantics,it explores Han in the perspective of users.The style extracts and visualizes the common elements preferred by consumers in the Han culture.It decodes and reconstructs cultural information,and combines the mainstream aesthetics and traditional culture of current consumers,which meets the current public's desire for "culture Consumer demand for traditional cultural products in the Return".The article takes "Han Dynasty culture" as the research object,based on modern cognitive semantics theory,researches on the extraction and visualization of Chinese style images under cognitive semantics.The contents are follows:Firstly,it not only discusses the origin of this topic,the significance of the research,but also analyzes and discusses the current research status of cognitive semantics,imagery,and visualization at home and abroad.Secondly,it discusses and defines cognitive semantics,Han culture,and Han style imagery.It discusses the current theoretical framework of cognitive semantics,the content of Chinese cultural research,and methods for extracting Chinese culture images from cognitive semantics.Thirdly,this article studies the extraction and visualization of Han style images.It not only discusses the Han style imagery in conjunction with the consumer's spoken description in cognitive semantics,but also analyzes and summarizes the information in it.Finally,the article extracts typical cultural images of the Han Dynasty style.Fourthly,The article summarizes and organizes the typical representative image elements of Han style images.The basic material that highlights the commonality of Han style imagery and evolves into commonality.Finally,it is redesigned to form new design elements.It promotes the integration of Han culture with modern user perception.Fifthly,confirming the derivative design of the product combination and clarifying its practical feasibility,which has far-reaching significance for cultural research and the innovative development of cultural products. |
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