Research On The Development Strategy Of GGZX Expressway Company

As a basic and pilot industry,transportation industry has an important impact on promoting the economic development along the area,enhancing the competitiveness of the district city,guaranteeing the quality and efficiency of the economic development,promoting the construction of urbanization and realizing the sustainable development of the country.The expressway is an important part of the transportation industry.Since the reform and opening up,the expressway in China has been developing rapidly.The expressway has covered 27 provinces in the mainland of China,and the national expressway network has been formed initially.Change: With the improvement of people's living standards and the diversification of travel modes,new dawn and great challenge have been brought to the development of expressway.On the one hand,online shopping has promoted the rapid development of the logistics industry and also created a huge development space for the expressway.On the other hand,the rapid rise of high speed rail and aircraft and other transportation tools has brought great challenges to the profit model of the expressway,so it is necessary to carry out the development strategy for the GGZX Expressway in Jiangsu province.Research,in order to realize the sustainable development of the enterprise.In this paper,the GGZX Expressway Company as the research object,from the following aspects to carry out analysis: first,the GGZX Expressway Company has the inherent resources and their own relevant capabilities;secondly,the use of PEST model and Porter's five force model analysis of the GGZX Expressway Company's macro environment and Industry Thirdly,combined with the foregoing analysis,using SWOT analysis method,the advantages and disadvantages of GGZX Expressway Company and the opportunities and challenges faced by GGZX Expressway Company in the development process are analyzed in detail.Finally,according to the development vision and strategic objectives of GGZX Expressway Company,the GGGZX Expressway Company is obtained.Development strategy.Finally,according to the analysis of this paper,the paper puts forward relevant strategic design and strategic implementation guarantee suggestions,which provide direction for the future development of the company,and also provide some reference for the development strategy of other expressways in China.