Strategic Research On BHKG Holding Company

With the reform deepening of Chinese government authorities,the management direction of local state-owned assets platform will be further deepened.As a local government financing platform,BHKG holding company is the main part of local government infrastructure,investment and financing.In the face of the current reform environment,it is important to know how to realize strategy transformation and solve the problems confronted by holding company.The current situation of BHKG holding company is analyzed in the paper.Drawing lessons from other platform companies' successful transformation,related theories of strategic management are combined for further analysis.For example,PEST analysis tool is used to analyze BHKG holding company's internal environment as well as external environment.The company's disadvantages and advantages are found to study its future strategic development opportunities.In this case,holding company's strategic positioning and targets can be put forward.According to the strategic analysis of BHKG holding company,the strategic positioning of holding company is as follows: integrating local investment and financing functions through asset restructuring and strategic integration,taking state-owned assets management and infrastructure as the main part,participating in market-oriented management,adopting development strategy and diversification strategy,guiding social capital investment orientation actively and making efforts to become a holding group company with influence and competitiveness.Finally,the strategy implementation of BHKG holding company carries out reforms mainly from the company's internal organization structure and external operation management.Besides,reform suggestions are put forward accordingly.The strategy implementation guarantee is to organize holding company reform leading group,nominating principal leaders as group leader,unify the organization,advance coordinately and ensure the smooth progress of company reform.Through the research of the paper,it is hoped to provide some references for local government platform companies' development strategy transformation research.