Font Size: a A A

Development Strategy Research Of SCKN Construction Engineering Co.,Ltd

Posted on:2019-01-01Degree:MasterType:Thesis
Country:ChinaCandidate:X Y LiuFull Text:PDF
GTID:2392330596476929Subject:Senior managers of business administration
Abstract/Summary:PDF Full Text Request
In recent years,fire incidents have been frequent,and the importance of the fire protection industry is self-evident.The fire protection industry is an important means to ensure the development of the national economy and the normal operation of society.After years of development,China's fire protection industry has made considerable progress,but there are also problems such as low industry concentration,serious homogenization of low-end products,and low added value of products.With the continuous acceleration of new technologies and urbanization,the fire protection market is facing major adjustments,and the survival and development environment of existing fire protection enterprises has changed.This paper chooses SCKN Construction Engineering Co.,Ltd.as the research object,according to the idea of “problem finding ? theory combing and literature learning ? external environment analysis ? internal resource analysis ? strategic choice and goal formulation ? strategy implementation and safeguard measures”,SCKN construction project The internal and external environment of the company was analyzed,and the internal and external environment of SCKN Construction Engineering Co.,Ltd.was evaluated by EFE matrix and IFE matrix,and SWOT analysis was used to select the appropriate overall strategy for SCKN Construction Engineering Co.,Ltd.On this basis,the strategic and strategic objectives have been further developed,and only the strategic and strategic implementation safeguard measures have been given.This paper analyzes that SCKN Construction Engineering Co.,Ltd.should move towards the smart fire service of Blue Ocean in the fire protection market;it needs to integrate the fire protection R&D,design,construction and maintenance consulting fire protection solutions to adapt to future market development.By analyzing the case of SCKN Construction Engineering Co.,Ltd.,we can guide other enterprises to break through the competition of low-end homogenization products and open up the blue ocean market of their respective enterprises,so as to realize the healthy and orderly and sustainable development of the whole industry and achieve smooth development.Transformation and upgrading of the fire protection industry.Due to the limited level of authors,the text only explores methods and ways to enhance competitiveness from the perspective of SCKN Construction Engineering Co.,Ltd.,and the competition in the entire industry is fierce.How to make business innovations in the fire protection industry as much as possible,and open up the market blue ocean area as much as possible.Guide enterprises to find a suitable path for their own development,and establish a set of long-term system to achieve healthy,orderly and sustainable development of the fire protection industry,which deserves further study.
Keywords/Search Tags:SCKN Construction Engineering Co., Ltd., strategic management, fire protection industry, SWOT analysis
PDF Full Text Request
Related items