Research On Sales Target Management Of A International Trade Department

With the continuously expanded scale and intensified business of the corporation,and constant changes in the market environment,A has also been confronted with an increasing number of challenges in its management,especially in the management of sales target.The existence of these questions has severely influenced the desired performance of the sales target and the relevant management of future sales target.In accordance with the current situation of the corporation,questions and deficiencies that exist in the management of the sales target are analyzed and further improved,which is of great significance to the long-term development of A Corporation's scientific management of its sales target.At first,the main current situation that's confronting the sales of the International Trade Department of A Corporation is introduced in this paper.And then,questions that the corporation encounters in the formulation of sales target during the management,as well as causes for these questions are analyzed.Furthermore,specific improvement measures are proposed in four aspects,namely,the formulation and implementation of sales target,information feedback during the completion,and rewards and punishments in accordance with the theory of management by objectives.Moreover,pertinent supporting measures are proposed in five aspects,namely,the implementation of human resource management strategies,globalized marketing strategies and cultural management strategies,as well as the reinforcement of customer relationship management and enterprise qualification construction.