Research On The Design Of Aidelai Apparel Products Of "yunbuyao" Brand

In the era of reviving China's traditional handicraft fabrics and environmental protection,Hunan ethnic handmade cloth bag brand "Yunbuyao" uses Xinjiang non-material cultural heritage Aidelai silk as raw materials to conduct research on Aidelai's apparel products.Aidelai products under the "Yunbuyao" brand have been developed and mass-produced in seven series,mainly women's bags.This research is based on the existing products of the "Yunbuyao" brand,and is an in-depth exploration Aidelai.This research is designed to create a more innovative apparel series with the ethnic characteristics and cultural heritage of Aidelai silk,including men's and women's apparel and bag accessories.The design report is divided into two parts,the finished product and the report.The first part is the exhibition of the author's design research,and the second part is the author's research on Aidelai silk and the exploration of "Yunbuyao".The commodity potential and corresponding economic value of silk and the related product of "Yunbuyao" in the modern market are described in accordance with contemporary aesthetic norms and fashion design requirements,and the research process of innovative and creative design applications is also described.There are three purposes of this research.The first point is that the innovative design of Aidelai silk made it a "Yunbuyao" product and put it on the market.The cultural connotation of the promotion is known by more and more people,and it promotes the integration of ethnic clothes handicraft culture and modern popular development,which opens the market for "Yunbuyao" and Aidelai silk and increase their popularity.The second purpose is based on this design research to conclude a set of feasible design thinking and design methods,to better inherit this ethnic handicraft with a long history,and also hope to provide innovative applications of other ethnic elements in apparel and apparel design some references.The third purpose is to hope that the innovative application of Aidelai apparel design of "Yunbuyao" can promote the development of Xinjiang's textile and apparel industry,and to some extent promote employment,an increase of income and improve the living standards of some ethnic minorities in Xinjiang.