Afu Ice Room Drinks Snack Sub Component Packaging Design

With the progress of people's life taste and the diversification of consumption view,the commercial packaging design of modern society has entered into focus and the amount of time,people is no longer something to enjoy the use of the quality of service or commodity,to bring freshness is packaged goods brought about by the focus environment suitability and interesting.The two values of the product packaging of focus component arouse people's inner consumption impulse and become the object and mode of consumption pursued by people under the emotional consumerism.The design and creation of "ah fu bing shi" drinks and snacks sub-component packaging design for the topic,for the fragrant products brand and packaging design.Based on the properties of commodities and the positioning of brand consumers,based on the theoretical basis of old culture design,brand design and multi-component packaging design,combined with the secondary design of products,the research and analysis of beverage and snack packaging design and the finalization of specifications were completed.Through the in-depth exploration of old symbols in the old Hong Kong era,emotional focus mode is explored on the basis of old emotions,and the emotional content reflected by such elements as structure,emotional appeal,texture and text is fully expressed.In the specific creation,the creative font,pattern format,typical things,characters or traditional shapes from the old Hong Kong period are integrated to strengthen the packaging style.In the form of text design,this paper analyzes the consumer group's cognition of the divided component design,and at the same time visually conveys the visual and emotional comfort brought to people by the emotional expression of cultural design.